Noticias - Greater Austin Hispanic Chamber of Commerce

Noticias - Greater Austin Hispanic Chamber of Commerce

Noticias
APRIL/ABRIL 2012
In This Issue
En esta edición
Williamson County Summit..........1
Students Preparing for Work........2
Williamson County Small Businesses Gather for the Summit’s 3rd Year
By: Sigrid Miranda, Programs and
Economic Development Manager
Standing Out in Social Media......3
The 3rd Annual Williamson County Small Business Summit was
once again a success. It was held
Latest News from Chevrolet.........5
at Marriot La Frontera on March
El Buen Celebrates 25 Years..........6
9, 2012. Small business owners
were provided with an opportuGAHCC Calendar of Events...........7
nity to network and learn about
About the Chamber.........................8
different resources available to
them. The event featured Chairman Tom Pauken and a personalized video message from The Governor of Texas, Rick Perry.
Investment for Your Business.......4
In partnership with the Texas Workforce Commission, participants
learned about employer programs and services offered to business
owners at no cost. A luncheon panel presentation, facilitated by Bobby Jenkins, president, ABC Home & Commercial Services, and four
panelists spoke about “Tools for Small Business Success.” IBM, which
participated in the panel, spoke about “SME Toolkit,” a no-cost resource available for small businesses.
Additionally, the summit featured round table sessions which provided participants with direct feedback from experts in numerous areas
such as: public relations, social media marketing, sales techniques,
hiring tax breaks, employee benefits, access to capital, procurement
with local government agencies and Small Business Resource Centers.
A special thanks to all that contributed in the success of the summit.
Hope to see you again next year at the 4th Annual Summit!
Traducción por Sigrid Miranda
La tercera conferencia “Williamson County Small Business Summit,”
que se presenta anualmente para empresas chicas del condado de
Williamson, fue un gran éxito. Tomo plazo el 9 de Marzo del 2012, en
Marriot La Frontera North. Propietarios de empresas pequeñas se les
proporciono una oportunidad para establecer contactos y aprender
sobre los diferentes recursos disponibles para sus negocios. Durante
el acontecimiento se presento Tom Pauken, el Presidente de Texas
Workforce Commission y el Gobernador de Texas, Rick Perry mando
un mensaje personalizado para los participantes através de video.
En colaboración con el Texas Workforce Commission, los participantes se enteraron acerca de los programas y servicios disponibles
sin costo, para propietarios y empleadores de negocios. Una presentación de almuerzo facilitada por Bobby Jenkins, presidente de ABC
Home & Commercial Services, y cuatro panelistas hablaron sobre
“Herramientas Para el Éxito de Empresas Pequeñas.” IBM, cual fue
uno de los panelistas, hablo sobre “SME Toolkit,” el cual se ofrece sin
algún tipo de costo a las empresas pequeñas.
Adicionalmente, la conferencia tuvo sesiones de mesas redondas
donde los participantes tuvieron la oportunidad de ser aconsejados
por expertos en los siguientes temas: relaciones publicas, social media marketing, técnicas de venta, la contratación de empelados para
exenciones fiscales, beneficios para los empleados, acceso a capital,
la contratación con agencias gubernamentales locales, y servicios
ofrecidos en los Small Business Resource Centers. ¡Muchas gracias
a los que contribuyeron al éxito de la conferencia y esperamos en
verlos el próximo ano en la cuarta conferencia!
April 14, 2012 l 7-11pm
www.gahcc.org/celebrando
Noticias
Local High School Preparing Students for the Future Workforce in Austin
By: Tony Bonilla, San Juan Diego High School
Traducción por Claudia H. Nybo
The San Juan Diego Corporate Work Study Program (CWSP) is unlike any other program in
Austin and plays an integral role in San Juan
Diego Catholic High School (SJDCHS). This distinctive program benefits all participants: the
students, the school and the sponsoring companies. Students offset the cost of their education while
gaining valuable professional experience, and sponsoring companies lease employees to fill a full-time, entrylevel position.
Corporate Work Study Program (CWSP) de la escuela
preparatoria San Juan Diego es un programa sin igual
en la ciudad de Austin y juega un papel integral en San
Juan Diego Catholic High School (SJDCHS). Dicho programa beneficia a todos los participantes; a los estudiantes, a la escuela y a las compañías patrocinadoras.
Los estudiantes compensan el costo de su educación al adquirir
valiosa experiencia profesional, y las compañías patrocinadoras
contratan empleados para puestos de nivel básico y de tiempo
completo.
In the Corporate Work Study Program, a sponsoring company contracts with the CWSP to fill a full-time, entry-level position with a team of students. A job-sharing team is
composed of four students, each working five days per
month. All SJDCHS students participate in the CWSP, and
through their experience gain exposure to a variety of
industries, including law, health care, technology, education, finance and non-profit organizations. Standard student work duties vary: they may include entering data,
creating presentations, receiving visitors and phone calls,
filing, setting up conference rooms, sorting mail, copying
and faxing. Students work standard business hours, and
CWSP staff provides students with transportation to and
from their workplaces. The program runs annually from
August to June.
En Corporate Work Study Program la compañía patrocinadora
tiene un contrato con CWSP en donde contrata a un grupo de estudiantes para puestos de nivel básico y tiempo completo. El grupo de trabajo compartido se compone de cuatro estudiantes en
donde cada uno trabaja cinco días al mes. Todos los estudiantes
de SJDCHS participan en el programa CWSP y a través de esta experiencia de trabajo son expuestos a diferentes industrias como la
legal, cuidado de la salud, tecnología, educación, finanzas y organizaciones sin fines de lucro. Las responsabilidades comunes de
trabajo de los estudiantes pueden ser: ingresar información, crear
presentaciones, atender clientes y llamadas telefónicas, archivar
documentos, preparar salas de conferencias, clasificar el correo
postal, sacar copias y enviar faxes. Los estudiantes trabajan las
horas normales de trabajo y el personal de CWSP les proporciona
transportación hacia y desde el lugar de trabajo. Este programa
funciona todo el año de agosto a junio.
San Juan Diego Catholic High School would like to thank La escuela San Juan Diego Catholic High School agradece a Greatthe Greater Austin Hispanic Chamber of Commerce for er Austin Hispanic Chamber of Commerce por el apoyo contínuo
a este programa tan especial.
their continued support in this unique program.
Green Marketing & Branding: Reframing Green
To Reach Mainstream Audiences
Trenzio Turner
Senior Vice President &
Group Account Director,
Sanders\Wingo
Barrett Michael
Copywriter, GSD&M
Luis Patiño
Senior Vice President,
Univision Television Group
Raul Garza
Co-Founder & Creative
Director,TKO Advertising
Green business is good for the planet. It's often also good
for the bottom line—but mainstream audiences still aren't
buying. Join our esteemed panel of branding & marketing
experts for a much needed dialogue on how to reframe
the sustainability conversation to reach broader audiences
with a message about value & its real-world benefits for
consumers. It's one of 12 sessions at GoGreen '12 Austin
sure to spark new ideas & drive solutions.
REGISTER TODAY @ AUSTIN.GOGREENCONFERENCE.NET | Use ‘GAHCC’ to Save $50
April 4
Austin Music
Hall
PA G E 2
Noticias
Standing out in Professional Networks Through Social Media
By: Monica Peña, Social Media Ambassador
Traducción por Claudia H. Nybo
Are you using social media to get the most out of the networks you belong to? As we all know, it is not enough to
simply pay membership dues and wish for the best. To get
true value from membership we must get involved and attend events. Same is true for your social media outlets including LinkedIn, newsletters, Facebook fan page, etc.
¿Aprovecha al máximo las redes sociales a las que pertenece?
Como sabemos, no es suficiente solo el pagar membrecía
y esperar que las cosas pasen por sí solas. Para aprovechar
una membrecía debemos involucrarnos y asistir a los eventos correspondientes. Esto aplica igualmente a las redes sociales como LinkedIn, newsletters, Facebook fan page, etc.
Here are some considerations when tapping into these social media outlets while allowing your professionalism and
knowledge to shine:
A continuación se presentan algunos puntos a considerar
al hacer uso de las redes sociales para que sobresalga su
profesionalismo y conocimiento:
Be aware of criteria. If not sure, ask.
Conozca el criterio a seguir en determinada red. Si no
está seguro, pregunte.
No spamming. Be a useful contributor.
Don’t need to reinvent the wheel. If attending one of the
organization’s events write about the speaker and point
out items learned. Members that were not able to attend
will appreciate the information and start seeing you as a resource.
Interaction is key. A lot is learned from other’s thoughts
and is a good way to get noticed.
Post events and attend new ones. Events are a useful
ways to see people again and build those long lasting relationships.
Be consistent. As you are continuously seen virtually and
beyond your visibility will grow.
No envíe correos masivos no solicitados. Sea un contribuidor útil.
No es necesario hacer algo que ya existe. Si asistió a algún evento de una organización, escriba acerca del conferencista y señale lo que aprendió. Los miembros que no
asistieron al evento van a apreciar la información y lo empezarán a ver como un recurso.
La interacción es la clave. Uno aprende de las opiniones
de otros y es una forma de sobresalir.
Anuncie eventos y atienda nuevos eventos. Al asistir a
eventos se reconecta con gente y es una forma de mantener relaciones de trabajo duraderas.
Sea consistente. A medida que sobresale en forma virtual
y otras, la gente lo reconocerá cada vez más.
Congratulations!
Sahabel
Porto
GAHCC
Ambassador
of the
Month
PA G E 3
Noticias
Partnering with the Chamber is an Investment for Your Business
By: Gabriel Rodriguez, Time Warner Business Class
Traducción por Erika C. Montero
Having been invited to speak on the panel of the Williamson
County Small Business Summit, on behalf of Time Warner
Cable Business Class, was a great experience. As the representative for Time Warner, I was able to
educate business owners and delegates on
the vast array of services our company offers, future offerings, and how we can help
increase productivity in their space. In addition to sharpening my public speaking
skills, being given the opportunity to reach
a broad audience and solidify my brand in a single event
was invaluable. When the focus turns to telecommunications, businesses will be able to draw on a personal connection as a resource, Gabriel Rodriguez with Time Warner Business Class.
Ser uno de los oradores invitados de la Cumbre de Pequeñas Empresas del Condado de Williamson, como representante de Time Warner Cable Business Class, fue una experiencia inolvidable. Durante el evento pude
presentar los diversos servicios que ofrece
Time Warner, las ofertas que se ofrecerán
en el futuro y explicar cómo éstos pueden
ayudar a las empresas a incrementar su productividad. Además, este evento único me
brindó una oportunidad ideal para mejorar
mi habilidad como orador, exponiéndome ante un público
de personas de negocios y así solidificar nuestra marca. De
ahora en adelante, cuando se trate de telecomunicaciones,
estas empresas podrán contar con el servicio personal de
Gabriel Rodríguez de Time Warner Business Class.
Association with the Greater Austin Hispanic Chamber of Pertenecer a la Cámara de Comercio Hispana de Austin, una
Commerce not only means access to many events like the organización que ayuda a establecer y a promover redes
Williamson County Small Business Summit, it is an organiza- entre profesionistas con el fin de aumentar el desarrollo
tion that enables and promotes networking with like-mind- económico y laboral del área, ofrece muchas oportunidades
ed professionals, in order to build business in the area. It is como la Cumbre de Pequeñas Empresas del Condado de
a fantastic organization that produces extraordinary results. Williamson. GAHCC es una organización fantástica que produceTime
resultados.
Mi agradecimiento a Time Warner Cable
Thank
you to Time Warner
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PA G E 4
Noticias
Latest Auto News from Chevrolet
By: Gloria Tosdato, General Motors
Traducción por Erika C. Montero
Top 5 Sports Cars by
2011 Total Sales and Market Share
Basándose en las ventas totales y la cuota de mercado de 2011
los principales 5 autos deportivos son:
1.
Chevrolet Camaro
88,249
2.
Ford Mustang
70,438
3.
Dodge Challenger
39,534
4.
Honda CR-Z
11,330
5.
Hyundai Veloster
9,284
Top 5 Luxury Sports Cars by
2011 Total Sales and Market Share
37%
29%
16%
5%
4%
1.
2.
3.
4.
5.
28%
13%
8%
7%
7%
Chevrolet Corvette
Porsche 911
BMW 6-Series
BMW Z4
Mercedes SLK
13,164
6,016
3,903
3,479
3,220
1.
Chevrolet Camaro
88,249
37% 2.
Ford Mustang
70,438
29% 3.
Dodge Challenger
39,534
16% 4.
Honda CR-Z
11,330
5%
5.
Hyundai Veloster
9,284
4%
Basándose en las ventas totales y la cuota de mercado de 2011
los principales 5 autos de lujo son:
1.
2.
3.
4.
5.
The new Camaro ZL1 goes on sale in March 2012 and is the mostpowerful Camaro ever produced, with a supercharged, 6.2L, LSA
V-8 delivering 580-horsepower, and 556 pound-feet of torque. It
is also the most-sophisticated Camaro ever.
Both Corvette and Camaro have also recently been recognized by
IntelliChoice as the best overall value in their segments.
Chevrolet Corvette
Porsche 911
BMW 6-Series
BMW Z4
Mercedes SLK
13,164
6,016
3,903
3,479
3,220
28%
13%
8%
7%
7%
El nuevo Camaro ZL1 sale a la venta en marzo de 2012 y será el
Camaro de mayor potencia que se ha producido a la fecha. Su
motor de 6.2L, LSA V-8 proporcionará 580 caballos de fuerza y
par motor de 556 libras-pie. También es el Camaro más sofisticado que se ha fabricado en su historia.
Además, IntelliChoice otorgó el reconocimiento a Corvette y Camaro como los autos con el mejor valor en su categoría.
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PA G E 5
Noticias
El Buen Samaritano Celebrates 25 Years of a Mission of Hope
By: Ivan Dávila, El Buen Samaritano Episcopal Mission
Traducción por Ivan Dávila
El Buen Samaritano turns 25 this year! And to celebrate,
the South Austin nonprofit will gather fans, friends and
partners of its longstanding mission of hope at its 25th
anniversary gala, the Gala de Esperanza. The event will
raise funds for ongoing programs and services in an atmosphere full of memories, music and dancing.
¡El Buen Samaritano cumple 25 años! Y para celebrarlo, la organización sin fines de lucro del Sur de Austin reunirá a fans, socios
y amigos de su misión de esperanza en la Gala de la Esperanza.
El evento recaudará fondos para los y servicios en curso en un
ambiente lleno de recuerdos, música y baile.
“This year marks a milestone year in the
history of El Buen Samaritano,” said Victor Azíos, executive director of El Buen
Samaritano Episcopal Mission. “In the
past 10 years, the Austin area has seen a
tremendous growth in the Latino community. With this
growth comes an unprecedented demand for the programs and services El Buen Samaritano offers. And to respond to this growth, we are embarking on a five-year
journey that will take us to a more connected community
in Central Texas.”
During the night, El Buen Samaritano will share its strategic
framework, which envelopes the organization’s ambitious
vision for the next five years. The Master of Ceremonies
will be Austin Police Chief Art Acevedo. Tickets are $150
and are available now! For tickets and sponsorship information, visit www.elbuen.org, ‘like’ El Buen on Facebook,
follow @ElBuen on Twitter and use #elbuenniversary.
“Este año es un año clave en la historia de El
Buen Samaritano”, dijo Víctor Azíos, director
ejecutivo de El Buen Samaritano Episcopal
Mission. “En los últimos 10 años, el área de
Austin ha visto un enorme crecimiento en la
comunidad latina. Con este crecimiento viene
una demanda sin precedente de los programas y servicios que El
Buen Samaritano ofrece. Y para responder a este crecimiento, nos
embarcaremos en una jornada de cinco años que nos llevará a
una comunidad más conectada en el Centro de Texas. “
Durante la noche de la gala, El Buen Samaritano compartirá su
marco estratégico, que circunda la visión ambiciosa de la organización para los próximos cinco años. El maestro de ceremonias
será el jefe de policía de Austin Art Acevedo. ¡Los boletos cuestan
$ 150 y están disponibles ahora! Para boletos e información de
patrocinio, visite www.elbuen.org, haga ‘like’ a El Buen en Facebook, siga @ ElBuen en Twitter y use #elbuenniversary.
Music. Memoriis. Dancing.
For tickets and sponsorships, visit www.elbuen.org.
PA G E 6
Noticias
GAHCC April Calendar of Events
New Member Orientation
April 5, 2012
8:30 am - 10:00 am
GAHCC Offices
2800 South IH 35, 1st Floor
Hispanic Austin Leadership, Class of 2012 Graduation
April 19, 2012
6:00 pm - 8:30 pm
Radisson Hotel
111 East Cesar Chavez
Celebrando Austin
April 14, 2012
7:00 pm - 11:00 pm
Hilton Austin Hotel
500 East Fourth Street
www.gahcc.org/celebrando
Ribbon Cutting Ceremony: Audiology Consulting Services
April 25, 2012
4:30 pm
Audiology Consulting Services
706 B. West Ben White Blvd, Ste. 120B
“Salud y Salsa/Health & Hot Sauce” Learning Lunch Series
April 17, 2012
12:00 pm - 1:00 pm
Location: TBA
Community Impact Newspaper
Perry Lorenz
Round Rock ISD
Smokey Mos
Solis Constructors, Inc.
Stonegate Pharmacy
Titus Industrial Group, LLC
PA G E 7
Noticias
2012 GAHCC
Board of Directors
Mesa Directiva
Premier Investor
George A. Gutiérrez, Chair
The Statesman/¡ahora sí!
Geronimo M. Rodriguez, Jr., Chair Elect
Seton Family of Hospitals
Anna M. Sanchez, Past Chair
Wells Fargo
Ed Gomez, Treasurer
New World Consulting
Celia Israel, Secretary
Mission Resources
Thomas “Tomás” Miranda
Sparkovation IT, LLC
Alex Valdes
Winstead PC
Frank Garza
Vamos Marketing
Andrew “Andy” Martinez
Greater Austin Hispanic Chamber of
Commerce
Anna Marie Arredondo
IBM
Rosemary H. Banda
3M Corp
Guadalupe “Lupe” Barragan
Casa Chapala Mexican Restaurants
Paul Cruz, Ph.D.
Austin Independent School District
Ted H. Heaton III
State Farm Insurance Agency
Jason Hill
Austin Water
Amelia Lopez
MWM DesignGroup
Joe R. Pelayo
Applied Materials, Inc.
Will Penny
Wells Fargo
David Rodriguez
Sage Point Financial, Inc.
Javier Valdez
Val Velasquez
Casa Blanca Realty/TSR Leasing LLC
Power Investor
AT&T
Bank of America
H-E-B
Wells Fargo
Prestigious Investor
Applied Materials, Inc.
The Statesman/¡ahora sí!
Austin Energy
Brown Distributing
Dell, Inc.
Emmis Austin
Harutunian Engineering, Inc.
JPMorgan Chase
Seton Healthcare Family
St David’s Healthcare
Texas Gas Service
UnitedHealthcare
Univision TV
Contributing Investor
3M
ABC Home and Commercial Services
Armburst & Brown, PLLC
Atkins Global
Austin Coca-Cola Bottling Company
Austin Commercial, LLC
BB & T
BBVA Compass Bank
Ben White Florist
Border Media
Capital Metropolitan Transportation Authority
Capital One Bank
El Mundo Newspaper
Evo Platinum
Farm Credit Bank of Texas
Frost National Bank
General Motors
Google
Grande Communications
GTech
Heartland Payment Systems
Henna Chevrolet
Hilton Hotel
Howdy Honda
Humana
IBM
International Bank of Commerce
Contributing Investor
Maxwell Locke & Ritter
J.E. Dunn Construction Company
Jackson Walker, L.L.P.
Progressive Insurance
Radisson Hotel & Suites
Austin
Randalls
Reagan National Advertising
of Austin
Round Rock Express
Sam’s Club
Samsung
Southwest Airlines
State Farm Insurance
SunPower Corporation
Superior Health Plan
Texas Mutual Insurance
Company
Time Warner Cable
Time Warner Business Class
Titus Electrical Contracting, Inc.
University Federal Credit
Union
University of Texas at Austin
Univision Radio
Walgreens
Winstead PC
Renewal Members
Miembros que renovaron
American Bank of Commerce
Austin Habitat for Humanity
El Buen Samaritano
Farmers Insurance - Castilleja Agency
Gonzalez Law Office, PLLC
H.E.B. - CORPORATE
Liberty Solutions/Liberty Source
Luna Insurance
Austin Coca-Cola Bottling Company CORPORATE
Marc A. Rodriguez
YaBosco
Visit Us
Visítenos
2800 South IH 35, Suite 260
Austin, Texas 78704
(512) 476-7502
www.gahcc.org
New Members
Nuevos miembros
Alveni, LLC
Big Jon Plumbing Service, Inc
ClearPoint Credit Counseling Services
Complete Insurance Solutions of Texas
DIBZI
Eat Out In
EMJH Financial Services LLC DBA
Cash Plus
EnviroMedia Social Marketing
Farmers - Buentello Group
Gonzalez, PLLC
Liquid Capital Resources
MAS! a MORE salon
Photography ByChavez
Texas Spanish Academy
Yomobi, Inc.
Workforce Solutions - RCA/San Marcos
PA G E 8