Media Kit - BNamericas

Transcripción

Media Kit - BNamericas
Mediakit 2016
Media Kit
2016
INTEGRAL SOLUTION
POSITIONING
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Mediakit 2016
INTERCONNECTED BUSINESS INTELLIGENCE
For the past 20 years, BNamericas has offered on-the-ground, trusted insights and business intelligence to companies and investors
active in or looking to enter Latin America. Identifying early stage opportunities, we connect clients with decision makers in 12 of the most
important industries in the region.
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Mediakit 2016
OUR CONTENT
Original content produced by an experienced team of 50 journalists and
analysts in 6 countries
PERFILES DE COMPAÑÍAS
Project profiles
NEWS
4,700 compañías
Contactos claves
Accionistas
Subsidarias
3,200 projects
Key Information, Milestones,
Principal Contacts
Original Content
50 on the Ground Experts
English and Spanish
intelligence
series
Project
Risk Analitics
Trends and Analysis
Analysis of costs
and timeliness of projects in
construction
Enhanced Company
Profile
Marketing and Sales
Solutiions
Experience, projects, works and
solutions that your company
provides
Vision and perspective of the
market, including challenges
and opportunities
+ 550.000 Monthly Users
+ 15.000 Decision Makers
+ 68% VP, Presidents, C-level, Executives
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Mediakit 2016
Integral Positioning Solution
BNamericas places your content on our platform to enhance your exposure and generate new business
opportunities.
Banners Display
Improve your exposure and
place your brand in front of key
decision makers.
ENHANCED COMPANY PROFILE
BNamericas Wire
Send press releases and secure
distrubtion and publication at the
most important news outlets in Latin
America
Take control of your company
profile and promote your
products and services.
redes sociales
Improve your reach and get
your message out to our
audience on social media.
INTERVIEWS / NATIVE ADVERTISING
Take part in interviews with our
content team and let your brand and
ideas be known.
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Mediakit 2016
BANNERS DISPLAY
Increase your exposure and position your brand in front of over 15,000 decision makers.
deskTOP
website
1 banner box
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1
3
4
- 300x250px
full banner txt - 520x90px NEW!
full banner - 520x90px
search ad - 728x90px NEW!
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3
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DESKTOP
- richmedia
Previous Ad - 780x380px y/o 1000x540px
7 layer - 600x400PX
8 video layer - 600x400PX
9 page peel - 81x75px - 581x538px expandido
10 overlay - 970x90px
website
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9
6
7/8
10
newsletter
NEWSLETTER
- email
11 banner newsletter
- 300x250PX
- 580x65PX NEW!
12 banner newsletter txt
13 email marketing
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BNamericas Wire
REGIONAL/COUNTRY DISTRIBUTION
LIST
NEW
Your statement will reach more than 40,000 media contacts
in Latin America, as well as being posted on social
networks, search engines and web portals business .
Send press releases and grant distribution and publication in LatAm
major media outlets
BNamericas and iCrowdNewswire will offer leading global and
regional companies an efficient press release distribution network,
which targets major financial and general media, high-net-worth
individuals, decision makers and government leaders.
1.713 MEXICO
categorías por medios
Law
Business & Finance
Management & Marketing / Sales
Technology
News & Current Affairs
Education
Energy / Power / Utility Industry News Agencies & Wire Services
Newspapers
Engineering & Industrial
Online
Government Environment
Radio / TV
40 GUATEMALA
31EL SALVADOR
71 PANAMA
784 COLOMBIA
465 ECUADOR
REGIONAL
95 HONDURAS
57 nICARAGUA
120 COSTA RICA
654 vENEZUELA
31.648 BRASIL
481 PERU
57 PARAGUAY
785 CHILE
North america
Central america
Latin america
South america
Details by country of 40K
344 URUGUAY
3.360 ARGENTINA
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ad content
Increase exposure in our platform
NEW
Native Advertising / Entrevista
Visualization of content sent by the client as
a BNamericas article
It´s a type of advertising that is part of a content marketing strategy. It´s
focused on information and it integrates with BNamericas platform, allowing
the client reach an audience in search of original content.
This sponsored content, report or interview, takes BNamericas look&feel to
increase the audience engagement and visibility. The key is to add value.
Our editors will work with your company to produce a text that will be
highlighted among other news.
Publication will be available for all our users, in the website. It will then be part
of BNamericas 20-year archives and will come up in searches.
It will also be shared in our social media accounts, helping you increase
exposure.
are decision makers
+3.500 Followers
in Latin America
+6.500 Followers from key industries
+2.400 Fans from key industries
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SOCIAL MEDIA
NEW
Boost your reach by putting your message in front of our social media audience. Increase your reach
iNCREASE YOUR REACH
+12.000
Followers on Social Media
GENDER
COMPANY SIZE
59.1%
Owner, CEO and
manager 32.5%
200- 10.000+
63%
36%
MAN
WOMAN
AGE group
Languages
SPANISH
70%
60%
25-54
YEARS
ENGLISH
30%
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ADS YOUR BUSINESS IN MONTHLY REPORTS
Traditional banners, richmedia or content
website
14 intell igence series (is): BANNER JPG (Y LINK) + 1 PAGE when exporting to PDF
- contenido
14 intelligence series (is): banner
+ page
+
15 intelligence series (is): video
Intelligence Series (IS):
Six montlhy reports with analysis of the topics that
executives want to read about. The reports are delivered
on an online platform and it has links to news stories,
data, company and project profiles. It can also be
downloaded into a PDF format and can be accessed by
our clients in the website or bought in our online store.
BANNER JPG
15
1 PAGE WHEN
EXPORTING TO PDF
intelligence series (is): VIDEO
referential coverage sectors
JANUARY
FEBRUARY
MARCH
APRIL
MAY
JUNE
JULY
AUGUST
SEPTEMBER
OCTOBER
NOVEMBER
DECEMBER
Perspectiva de
Energía Eléctrica:
Perú
Perspectiva de
Energía Eléctrica:
México
Energía Solar en
América Latina
Perspectiva de
Energía Eléctrica:
Brasil
Perspectiva
de:ergía Eléctrica:
Chile
Panorama de
Energía Eléctrica
en América Latina
Encuesta de
Lectores Energía
Eléctrica
Encuesta de
Lectores Energía
Eléctrica
Transmisión en
América Latina
Energía Hídrica en
América Latina
Perspectiva de
Energía Eléctrica:
Argentina
Eficiencia
Energética e
Innovación en
América Latina
MINING
Encuesta de
Lectores Minería
Cobre en América
Latina
Hierro en América
Latina
Perspectiva de
Minería: Perú
Perspectiva de
Minería: México
Plata en América
Latina
Perspectiva de
Minería: Colombia
Perspectiva de
Minería: Chile
Productividad
Minera en América
Latina
Perspectiva de
Minería: Brasil
Panorama de
Minería en América
Latina
Encuesta de
Lectores Minería
TELECOM
Encuesta de
Lectores Telecom
Perspectiva de
Telecom: Brasil
TV Paga e IPTV en
América Latina
Servicios en la
Nube en América
Latina
Perspectiva de
Telecom: México
Ciudades
Inteligentes en
América Latina
Perspectiva de
Telecom: Chile
Tecnologías
Inteligentes en
América Latina
Incubadoras
Tecnológicas en
América Latina
Perspectiva de
Telecom: Brasil
Panorama de
Telecom en
América Latina
Encuesta de
Lectores Telecom
BANKING SERVICES
Encuesta de
Lectores Servicios
Financieros
Perspectiva
de Servicios
Financieros:
Venezuela
Perspectiva
de Servicios
Financieros: Brasil
Mercados de
Fianzas en
América Latina
Banca en América
Central
Perspectiva
de Servicios
Financieros:
México
Perspectiva
de Servicios
Financieros: Perú
Perspectiva
de Servicios
Financieros: Chile
Fondos de
Pensiones en
América Latina
Beneficios para
Empleados en
América Latina
Panorama
de Servicios
Financieros en
América Latina
Encuesta de
Lectores Servicios
Financieros
INFRASTRUCTURE
Encuesta
de Lectores
Infraestructura
Perspectiva de
Infraestructura:
Panamá
Ferrovías en
América Latina
Perspectiva de
Infraestructura:
Brasil
Puertos en
América Latina
Perspectiva de
Infraestructura:
México
Perspectiva de
Infraestructura:
Perú
Perspectiva de
Infraestructura:
Colombia
Autopistas en
América Latina
Perspectiva de
Infraestructura:
Chile
Panorama de
Infraestructura en
América Latina
Encuesta
de Lectores
Infraestructura
Offshore en
América Latina
Perspectiva de
Petróleo y Gas:
Brasil
Refinerías en
América Latina
Perspectiva de
Petróleo y Gas:
México
Perspectiva de
Petróleo y Gas:
Perú
Perspectiva de
Petróleo y Gas:
Argentina
Exploración
y Producción
en Regiones
Fronterizas
Perspectiva de
Petróleo y Gas:
Colombia
Panorama de
Petróleo y Gas en
América Latina
Encuesta de
Lectores Petróleo
y Gas
ELECTRIC ENERGY
OIL AND GAS
Encuesta de
Gas de esquisto en
Lectores Petróleo
América Latina
y Gas
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Mediakit 2016
ENHANCED COMPANY PROFILE
NEW
Take control of your company profile to promote
products and services
ECP it is a tool available to subscribers in BNamericas
1.Services
Add products and
services to your ECP
Promote your competitive
advantage and unique selling
proposition.
2.Related Projects
3. STAND OUT IN
SEARCHES
Update the key contacts
at your company
Place your sales staff in front of potential
clients
Edit the projects
related to your ECP
Showcase your most successful
projects
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Mediakit 2016
SPECIFIC AUDIENCE FOR A DIRECT MESSAGE
SITE METRICS & READERS PROFILE
OUR READERS online
+ 550.000
monthly users
+ 5.000.000
MONTHLY IMPRESSIONS
+ 450.000
MONTHLY NEWSLETTER
DECISION MAKERS AND OPINION LEADERS
Between 30 and 60 years old
C-Level, Vice Presidents,
or Senior Managers
Post-graduate degree holders
Travel more than 5 times a
year on business
80%
68%
65%
53%
4,1
00:05:00
TIME ON SITE
PAGE VIEWS
80%
Of our registered
readers use
BNamericas as a
daily business tool.
97%
Would recommend
BNamericas to friends
and colleagues
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Mediakit 2016
SPECIFIC AUDIENCE FOR A DIRECT MESSAGE
CAMPAIGNS SEGMENTED BY COUNTRY, INDUSTRY OR LANGUAGE
Web Traffic by Residence Country
18%
Web traffic Sector coverage in website
Others (Europe - Asia)
20%
11%
Canada and
USA
7%
Mexico
5%
16%
Central
America
Colombia
2%
8%
2%
Ecuador
3%
Brasil
19%
9%
10%
11%
5%
6%
19%
8%
Venezuela
Peru
4%
13%
Argentina
Chile
INFRASTRUCTURE
MINING & METALS
ELECTRIC POWER
TECHNOLOGY
Web Traffic by Language
SPANISH
52%
ENGLISH
48%
WATER & WASTE
BANKING & INSURANCE
OIL & GAS
TELECOM
OTHERS
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grateful for YOUR confidence
Mediakit 2016
Some Advertising and Subscriptions customers
ENERGY
TI & TELECOM
MINING & METALS
INFRASTRUCTURE
BANKING & INSURANCE
UNIVERSITY
transport
airlines / Cars
ENERGY /
OIL AND gas
TI & TELECOM
MINING AND METALS
INFRASTRUCTURE
BANKING &
INSURANCE
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Mediakit 2016
¡ConTACT US!
publish with us and deliver your message to influence the affairs of Latin
America
REACH
BNamericas is the leading solution for market knowledge and achieve
high value business connections in Latin America.
NET
Executives from leading operators , junior companies , service providers and
distributors BNamericas use to inform your business decisions.
TRUSTED
For over 20 years BNamericas has been providing reliable information to major Latin American
companies. Align your brand with BNamericas reinforce its message to the market .
Platforms
BNamericas offers a wide range of products and services to meet the needs of the business
community : business intelligence, project profiles , company profiles , statistics ,
advertising ( marketing campaigns online tailored to customer needs ) , custom events , web
seminars and conferences .
Email
[email protected]
Phone
+56 2 2941 0300
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