Diapositiva 1
Transcripción
Diapositiva 1
Corporate Information 2014 where ideas grow understanding the value of our company: We are the largest independent audiovisual group in the Spanish market. We are a unique company that integrates content generation with production and distribution and provides services throughout the entire value chain of the audiovisual sector. We offer permanent presence and provide innovative solutions in order to create, produce or manage any kind of product and audiovisual service. We support our clients in order to ensure the success of their actions. We prepare in advance and have the initiative, drive and capacity to build alliances in order to adapt to the sector’s ongoing changes. We are driven by innovation and flexibility, and the desire to be the first, allowing us to reach the goals we set ourselves. Corporate Information 2014 We have the capacity to achieve profitable and sustained growth, regardless of the economic context. Ideas that generate value and value that transforms reality 2 a strategic value: a solid company ·Turnover: 32.2 M€ ·Ebitda: 6.7 M€ 2013 ·We work and are competitive all over the world. ·103 M € awarded contracts for the next 6 years. ·700 hours of produced and broadcasted contents. 2012 ·N+1 Mercapital joins shareholders. ·Incorporation of New Atlantis. capital structure: N+1 Mercapital ·Turnover: 24.4 M€ ·Ebitda: 4 M€ ·Turnover: 21 M€ ·Ebitda: 2.5 M€ 2011 ·Listed on the Stock Market: listed on the Alternative Stock Exchange Market. ·Awarded the management of IB3 News Services. 2010 ·Consolidation of the business model (2) Contents: -Further positioning via production contracts. -Initiated long-term increase of the market share in channels. 2009 ·Turnover: 13.4 M€ ·Ebitda: 1.1 M€ ·Turnover: 7.310 M€ ·Ebitda: 0.8 M€ ·Consolidation of the business model (1) Services: -Positioning via outsourcing contracts. -Initiated long-term market share increase. 55% Founding Members MAB Free Float 41% 4% key aspects of leadership: ·Net debt 1.4 < EBITDA ·Strong financial position ·Sustained differential growth of sales and profitability in years ·Revenues variation since foundation x5 ·EBITDA variation since foundation x8 Corporate Information 2014 ·We continue growing 2008 ·Foundation of Grupo Secuoya. ·Setting out on the path of growth and profitability. 3 a strategic value: content is part of our DNA In Secuoya, we believe that the future of the audiovisual sector is no longer what it used to be, but it has to be worked on in the present. Content is at the core of our approach to the company's activities Content is the true focal point of a constantly changing sector New environments R+D Distribution CONTENT Communication Talent and creativity Production Corporate Information 2014 Trademarks and Branded Content Generation Facilities We create, provide services for, produce and distribute audiovisual contents Innovating is transforming ideas into actions 4 group structure: subsidiary firms The lines of activity are divided into to the 4 main business areas of our organisational structure and according to the operations of our group’s companies. SERVICES COMMUNICATION MARKETING AND Pulso Cbm Vnews New Atlantis Drago Broadcast Services Efecto Global Doblefilo Wikono Nóvigo Enminúscula BGL Audiovisual Engineering Viewin INTERNATIONAL Secuoya Content Distribution Corporate Information 2014 CONTENTS Secuoya Content Distribution 5 group structure: subsidiary companies The group operates actively in specific sectors. We are present in regional markets and generate industrial actions thanks to our active role as shareholders of several companies. Aragón Media Aragón Media Parlem Isla Isla Tombatossal Videoreport Canarias ACC Producciones Securtel Videoreport Canarias Corporate Information 2014 Parlem Tombatossal ACC Café Entertainment New Atlantis Music Café Entertainment 6 a strategic value: our staff We have a strong Board of Directors with great capacity, expertise and deep knowledge of the sector, including 2 former TVE Chief Executive Officers. The driving force behind Secuoya's activities are our 700 professionals. Direct jobs in 2013: 700 Employee variation since foundation: x5 Our united team works like a high-precision mechanism; every member is a valued element of our company’s success and provides support in order to meet our corporate objectives, and foresee progress in a constantly changing sector. Corporate Information 2014 Our organisational model empowers individuals and fosters a tailormade structure, rather than pyramid systems, in order to go beyond the limits. 7 a strategic value: international expansion We play the global competition: we export our model to areas with high business potential, such as Portugal and Latin America. We offer network solutions in a global market via an international platform in order to improve company competitiveness. USA Miami Colombia Corporate Information 2014 México Perú Chile 8 highlights Independent audiovisual group Service contracts worth +103 M€ +200 clients all over the world 22 companies Growth: Revenues x5 Ebitda x8 Prime time broadcasting 100% in the 3 generalist players 70% in the regional TV networks 700 h produced in the last year Corporate Information 2014 700 Direct jobs 25 formats on air 200 million visualizations of web content International Certification of Quality ISO 9001 9 CONTENTS Corporate Information 2014 Inspiring ideas Generating content 10 we are among the top 5 leading producers We create and produce contents for all kinds of clients regardless of their channel size and of their area of impact. We have produced over 700 hours over the last year and 25 broadcast formats in 2013. We hold a strong position in the market share: formats broadcasted by the 3 key generalist players in Spain during primetime and by 70% of the regional players, supported by the audience. Our productions have been awarded over 50 renowned awards in reputed festivals, such as the Berlinale or the New York Festival, Goya, Espiga de Oro, Academia Española de la TV or TP de Oro. Formats: Factual Infotainment Docushows Talkshows Talentshows Quiz Shows Reality-Shows Fiction Series TV Movies Miniseries Webseries Documentaries Branded Content Nature History Science Anthropology Corporate Information 2014 Entertainment 11 a strategic value: R&D R&D Laboratory for Secuoya Contents = Talent + Investigation + Innovation Innohub Empowering the group’s brands Team of professionals ·Creativity as a strength: doing things in a different way ·High capacity to develop competitive contents Cross-cutting and exclusive dedication ·Creative Director ·International Director of Contents ·Production Director ·Image Director Our Own Formats ·Channels and clients ·Schedule grids ·Trends ·Audience targets ·New consumption habits ·Main keys Responses ·Permanent contact with channels and professionals ·Seal of talent and quality in tailor-made formats ·Global market Keys Responses Innohub International Market ·Shared tools and knowledge exchange ·On the cutting edge of national and international TV markets Analysis Opportunities Ever-changing audiovisual sector Corporate Information 2014 Market analysis ·Top homogenisation of quality standards of Secuoya's formats ·Well-defined brand: 12 current data Fiction Algo que celebrar \ Comedy \ PRIME TIME 50 hours Víctor Ros \ Miniserie \ PRIME TIME Vive Cantando \ Dramedy \ PRIME TIME Apaches \ Drama \ PRIME TIME Entertainment 168 hours Españoles en el mundo \ Docushow \ PRIME TIME Tu Oportunidad \ Realityshow \ PRIME TIME Policías en acción \ Docushow \ PRIME TIME España en el mundo \ Docushow \ PRIME TIME La España de Víctor Ros\ Docushow \ PRIME TIME 40º Norte \ Survival Reality Show \ PRIME TIME Cuídate + \ Magazine \ PRIME TIME La Trastienda \ Docushow \ PRIME TIME Mi otra gran boda \ Docureality \ PRIME TIME La historia secreta de CLM \ Docushow \ PRIME TIME Amigo Doctor\ Docushow \ PRIME TIME Rastreadores de Misterios \ Docushow \ LATE NIGHT Yo Médico \ Docushow \ PRIME TIME Branded Content Escuela de campeones \ Docushow \ DAY TIME 15 hours Tenemos chico nuevo en la oficina \ Docushow \ DAY TIME Tengo once años \ Docureality \ DAY TIME Tribus \ Documentary \ DAY TIME Corporate Information 2014 Documentary 25 hours Arqueomanía \ Informative programme \ DAY TIME Catedral \ Documentary \ DAY TIME Extraterrestres \ Docuserie \ PRIME TIME Current Affairs Dossier \ Informative programme \ DAY TIME Parlamento \ Informative programme \ DAY TIME 50 hours 13 Creation and development of factual and entertainment contents: ·docushows ·docuseries ·coaching Staff made up of professionals with widely proven experience and prestige within the Spanish TV industry. FORMAT REFERENCES: - Surviving the wolfpack -After Hours - Dragons’ Den (Tu Oportunidad) - Bagdad - Amigo Doctor - Embajadores - Hª secreta de Castilla la Mancha - Deberías saber de mi - Mi otra gran boda - El Cirujano - Misterios - Flashback - Yo médico - Después de la noticia - 7 Días 7 Noches - I love Escassi - Doctores - Lo que sé del miedo Corporate Information 2014 Production and marketing of worldwide successful programs and formats such as Dragons' Den. Tu Oportunidad 14 Creation and development of factual infotainment contents, high-end fiction and documentaries. Internationally recognised brand of documentaries, with a portfolio that includes 300 titles and over 4.000 hours of audiovisual files including contents about science, anthropology and nature. Staff made up of widely acknowledged professionals in their business sectors. Widely recognised formats following broadcasting by clients such as TVE, A3, Mediaset, BBC, Disney, National Geographic, PBS, RAI, France 5 or Discovery, and distribution to over 80 countries. FORMAT REFERENCES: - Españoles en el Mundo - España en el Mundo - Policías en Acción - Víctor Ros - La España de Víctor Ros - Tribus - Apaches - Planeta Alucinante - Arqueomanía - Rastreadores de Misterios - Extraterrestres - Tormenta - La ira - Inocente - El castigo - Impares - Un burka por amor - La carta esférica Corporate Information 2014 Over 14 years of success thanks to a model based on independence and specialization. Milestones include 1,300 hours of produced programmes and 15 seasons of emblematic formats, such as Españoles en el Mundo. Víctor Ros 15 Creation and development of fiction contents. Conceived as a company that is able to gather first-class assets, including a strong team made up of talented young members. A common feature underlines the consistency and strength of this professional team: all members come from large leading companies, where they served in senior management positions. Subsequently, they joined Doblefilo to carry on generating and producing high-quality fiction, in order to help clients boost their channels. SERIES REFERENCES: Vive cantando – Prime-Time fiction Combination of genres: musical and dramedy Algo que celebrar- Prime-Time fiction Portfolio: Originally created TV series Adaptation of novels Adaptation of successful foreign series Doblefilo has already earned remarkable prestige among TV networks for its unique team of scriptwriters, as well as for its young and modern approach, genres and ways of working. Corporate Information 2014 Have produced two seasons of “Vive cantando”, a successful primetime series developed from an original idea. Vive Cantando 16 Creation and development of branded content formats and audiovisual content related to the corporate world. Pioneers in branded content: A type of production that develops entertainment and fiction contents that feature their own identity while remaining linked to top-quality brands. A different type of production: the team develops flexible production plans and adapts them to the client's budget, without compromising quality standards. Producing in a versatile manner: Production of TV programmes, TV commercials and corporate videos, as well as high quality audiovisual contents. Just let them know what story you wish to tell. FORMAT REFERENCES: Television: - Tengo once años - Escuela de Campeones - Tenemos chico nuevo en la oficina Commercials (campaigns): - Christmas Lottery LAE - Worten - Norge - Agroseguro - Ministerio de Sanidad Corporate videos: - Endesa - Feaps – 50th Anniversary - Repsol – Rc video - Coca Cola – Video Atlanta convention - Mondelez Internacional – Crp video Corporate Information 2014 The team focuses on TV and on creating formats with the show’s target TV channel in mind along with the brand content. 17 Content distribution and marketing in the whole world. The company’s main goal is to position itself as a benchmark distributor in the international market. The company distributes both creators’ content and content produced by the Group’s companies and other national and international companies. By belonging to a Group that is specialized in audiovisual services, several related advantages are generated: - The monetization of content on Internet is facilitated - Content Management via an online tool - Sales and promotion material is produced with no intermediaries - Access to the Group’s Communication Department for dissemination and communication TITLES WORTH HIGHLIGHTING FROM THE SCD CATALOGUE: The Shower Soul Out Tribes Surviving the Wolfpack Our Amazing Planet Singalong Something to celebrate Víctor Ros I’m eleven Docs Adventure to the edge Cities of stone, Cities of clay Beautiful and Dangerous Carmen The Captain Journey to the past The Sultan’s Women Natural genius Turtle: The incredible journey Corporate Information 2014 The company works with all television genres: documentaries, entertainment, fiction, factual entertainment… Over 400 hours and several formats are readily available for adaptation. 18 SERVICES Corporate Information 2014 Transforming ideas Producing contents 19 commitment to solutions Solutions and services for all operational needs that may arise in production companies and TV channels. Our solution lines: Global Solutions Outsourcing: Outsourcing of functions BPO: Support and Business Process Outsourcing Service Solutions Human resources and technical equipment for entertainment, fiction and events projects Postproduction of audio and video Management of ENG teams Supply of images Maintenance and technical installations Consultancy, design and execution of audiovisual projects Permanent geographical presence throughout 20 production centers across Spain and capacity to operate in any area of the country. Corporate Information 2014 Ongoing innovation and investment in resources. Highly demanding in terms of technological adaptation to the market. Benefits for clients: always the most suitable technology, with no need for investment. White-label branding during operations. We remain independent, thus allowing for transparency in our clients’ projects. Guaranteed quality: ISO 9001 Certification for our operations. 20 Andalusia News broadcasting “T con T” Delegation Aragon News broadcasting Supply of images Asturias Continuity and broadcasting Balearic Islands News broadcasting La Mirada Canary Islands News broadcasting Cantabria Supply of images Castile-Leon News broadcasting Castile-la Mancha Supply of images Catalonia News broadcasting “T con T” Delegation Extremadura Comprehensive services News broadcasting Galicia Supply of images “T con T” Delegation La Rioja Supply of images Madrid News broadcasting Postproduction “T con T” Delegation Murcia News broadcasting Supply of images Navarra Supply of images Basque Country Euskadi Directo Supply of images Valencia News broadcasting Supply of images “T con T” Delegation Corporate Information 2014 leaders in outsourcing and services for TVs 21 a strategic value: success models Outsourcing/BPO Method = Flexibility + cost optimization + specialization Global Solutions Streamlining and reorganizing ·Specialized in process and function outsourcing ·Guarantee of appropriate resources adapted to the client’s workload and workflow, consequently reducing costs. ·Selection of best suited professionals and fast response to new services. ·Schedule reorganization method to optimize productivity. Expertise ·Guarantee of compliance with the perimeter of action as stated by the client. ·Homogenization of working methods for human resources control systems and resource optimization procedures. Management tools SMARTPATH Model Support ·Exclusive interactive platform for the internal management of production. ·Work and activity control: shifts, resources, expenses. ·Time management: control and foresight of labour flows ·Control of technical resources allocation. Corporate Information 2014 ·Control and problem-solving of possible incidents. ·Real-time interactive monitoring by the client: enquiries, requests, Results overall situation, etc. Excellence · Leadership within the Spanish market: benchmark model. ·The only company awarded the international quality certification ISO 9001. 22 The company designs and carries out projects involving technical and human resources for news broadcasting and factual entertainment programmes. Company counts on an entire management team and control mechanisms RESOURCE OPTIMIZATION = COST REDUCTION Top-quality brand of excellence: It is the only company in Spain that is certified under the highly demanding ISO 9001 international standard. Reputed clients rely on the company’s solutions, as these allow for an excellent positioning throughout the entire industry: generalist, regional and local TV channels, as well as content production companies. SOLUTIONS AND SERVICES REFERENCES: Comprehensive service for TV networks: Delegations and correspondent offices of news broadcasting programmes, Espejo Público and A Fondo throughout the entire nation. Delegations and correspondent offices of news broadcasting programmes Production of Equipo de Investigación ENG teams for news broadcasting programmes and other programmes Global service for radio and Tv news broadcasting Co-production of Euskadi Directo, Equipo ED and Harian reports ENG teams for news broadcasting programmes and other programmes Technical and human service for the following programmes: Españoles en el Mundo / T con T / Entre todos Gandía Shore / Ahora o nunca Madres Adolescentes / Supernanny / Rehab Mujeres, Hombres y Viceversa Supervivientes / Acorralados Pánico en el plató / Tal Cual Policías en Acción Rastreadores de Misterio Corporate Information 2014 Global services for the management of audiovisual services. Leading company in outsourcing services 23 Technical services for production and postproduction in the film and TV industry. REFERENCES FOR SOLUTIONS AND SERVICES: Services for fiction on TV: Manages recording studios for cinema, TV and advertising in the most strategic spots in Madrid. Españoles en el Mundo Los misterios de Laura Víctor Ros The most advanced technical means: cameras and optics to cover news and current affairs, entertainment and fiction, as well as audiovisual postproduction. Bajo sospecha Sin identidad Vive Cantando Toledo Technical means for TV: portable earth stations, DSNG’S and Hd and Sdi mobile units. El chiringuito de Pepe EX ¿Qué harías por tus hijos? Adán y Eva Un príncipe para Laura ¿Quién quiere casarse con mi madre? ¿Quién quiere casarse con mi hijo? Refugiados Pesadilla en la cocina Policías en acción Services for film and advertising: Technical means for events: key in hand solutions for video equipment, sound, lighting for all types of corporate, sports and musical events, etc. El club de los incomprendidos Repsol YPF- Corporate video Worten- National advertising campaign LAE- National advertising campaign Services for events: guarantee an integral audiovisual solution Corporate Information 2014 Highly qualified technical staff to Telemadrid- Broadcasting of Three Kings Parade 2014 Sierra Nevada- Freestyle and snowboard World Championship Castilla La Mancha- 2013 Wine International Summit FEAPS – 2013 Fair UEFA Youth League- Final in Barcelona 24 Important brand within the broadcasting segment, thanks to its franchise operation pattern, its dissemination technological platform and the international scope of its local operations. Branching out: 100% of resources held in Spain while offering operational solutions in major cities around the world and 24/7 customer service. Wikono exclusively manages the image supply service for TVE in Galicia, Cantabria, Euskadi, La Rioja, Navarra, Comunidad Valenciana, Castilla La Mancha, Murcia and Melilla. 500 unique contents, including an average of one exclusive item every two days. Over 6,000 services per year in audiovisual service provision. Over 50 international clients in worldwide operations. NATIONAL CLIENTS: TV Networks: Prisa Tv TVE La Sexta Antena 3 Telecinco Cuatro Intereconomía Gol Tv Marca Tv Business Tv Telemadrid ETB IB3 Canal Extremadura Castilla La Mancha Tv Canal Sur Production Companies: Cuarzo Mandarina La Fábrica de la tele 7 y Acción Bainet Posidonia Tv Zed Tv Magnolia Fórmula Producciones Mediapro Gloway-Tsa Lavinia Online Media: El Mundo El País Agencies: Efe INTERNATIONAL CLIENTS: Agencies: APTN Euronews Eurosport Ihlas News New Tr News TV Networks: ARD ZDF Deutsche Welle Sky Sports Altapress - TF1 Nos Tv SBS Sntv Sports Rai Mediaset RTL Tv Asahi SAT.1 Alkass Tv Irinn Platforms: Al Jazeera Hispan Tv Videoplugger Corporate Information 2014 Solutions for the management of ENG teams and supply of images through an interactive platform. 25 With a history of over 40 years, the company has evolved in parallel to the mentioned technologies, positioning itself as a benchmark in audiovisual engineering. Business lines: - Audiovisual - Broadcast - Dynamic digital marketing - Outsourcing The specializes inininternational international projects projects The company company specializes of high added value. of high added value. NATIONAL CLIENTS: Museums: Spanish Army Museum Museo del Greco Chillida Museum Museo Diocesano Zaragoza Dinópolis Navigation Pavilion, Seville Theatres: Royal Theatre Teatros del Canal Teatro Gaztambide Auditoriums: Zaragoza Inditex Acciona Islantilla Tarragona Congress Hall: Kursaal, Catalonia, Valencia, Huesca, Salamanca, Zaragoza, Meliá Castilla Hotel Convention Center: Caixa Forum La Casa Encendida Zaragoza Fair Parliaments: Navarra, Aragon, Andalusia, Asturias, Madrid Control Centres: Endesa, Alstom, Retevisión INTERNATIONAL CLIENTS: Oman National Museum Boris Yeltsin Museum, Ekaterimburgo (Russia) “Msheireb Downtown Doha” Museum, Qatar Russian Pavilion, World Expo 2012 Korea “Olesegun Obasanjo” Museum, Nigeria “Treasures of Aga Khan” exhibition, Istanbul “De Byzance à Istambul” exhibition Gran Palais, Paris Cycladic Art Museum, Greece “Ibn Khaldun between Algeria and al-Andalus» exhibition, Algiers Corporate Information 2014 Audiovisual engineering company that offers comprehensive services framed in the convergence of audio-video-IT technologies and communications. 26 COMMUNICATION AND MARKETING Managing content Moving ideas forward Corporate Information 2014 Empowering ideas 27 our personality: an added value Audiovisual solutions for non-television environments: We create and produce contents for corporate sectors using our strengths, resource capacity and expertise in the TV audiovisual industry. We use technology and innovation as business driving forces to enhance content treatment by taking advantage of the possibilities offered by new digital environments. We promote actions that go beyond conventional marketing tools in order to provide brands with tangible and unique opportunities. We offer solutions and products from the latest communications ecosystems: New tools New ways of communicating New audiences Interactive tools Brand News Youtube channels Apps Sponsored Contents Communication on social networks Websites Second screen Corporate Information 2014 Activities corroborated by over 150 solutions and actions per year for 50 world-class brands, as well as by a business volume in the digital market worth millions. 28 outstanding position in new areas Production and broadcasting of information and infotainment contents NEW PRODUCERS Online channels management NEW COMMUNITIES NEW TOOLS NEW MEDIA Online and offline communication New technologies Corporate Information 2014 NEW REQUIREMENTS NEW AUDIENCES 29 Corporate Information 2014 working with satisfied clients 30 Specialised in enhancing the presence and visibility of brands and organizations in the audiovisual media, by generating versatile contents of high quality and great impact. Success model based on specialised services: ·Design and management of Corporate TV Channels. ·Brand News: Transforming an action or event into a piece of news through the generation of audiovisual content of great interest for the media, thus ensuring its maximum impact. Over 200 actions per year. ·Multichannel Distribution of contents: Guaranteed outreach to national and international mass media by means of the company’s own platforms. ·Successful Reporting: ROI reports and outreach to mass media. CLIENTS: - JCDecaux - Procter&Gamble - Johnson&Johnson - McDonald’s - BBVA - Red.es - Philips - Milka Corporate Information 2014 Management of Canal Metro Madrid. Long-term agreement for exclusive production of informative and entertainment contents: Over 20,000 pieces of information per year. 31 Development of communication consultancy projects for companies and organisations. Business lines: ·Online communication and marketing: 2.0 technological and communication services Management of clients' online reputation Development of social media campaigns ·Events: Project design Plan Development and final implementation ·Audiovisual communication: Design and production of tools and means to disseminate other audiovisual contents, such as video presentations. CLIENTS REFERENCES: - Spanish Basketball Federation - Atresmedia - Mediaset - Guadalinfo - Mare Nostrum Bank - NeuronBio - Neol - Eysa - European Commission Corporate Information 2014 Three different communication and marketing axes: online, audiovisual and tailor-made communication. High efficiency results in online communication and social media campaigns for different brands. 32 This company provides innovative and interactive solutions for the digital world. PRODUCTS AND CLIENTS REFERENCES: - Web TV The company’s work model centers on the client. - Portal outsourcing and maintenance Lead by a group of experts in digital marketing and interactive developments, who have served in senior management positions in digital agencies. They have also taken part in interactive projects for multinational firms. - Campaigns in Microsites - Corporate tools - Tailor-made products - Social media projects - Integrated digital marketing campaigns - Corporate kiosks - Second screen - Apps Clients: Prisa radio Ministerios de Sanidad y de Educación Mapfre L´Oréal Telefónica Iberdrola Corporate Information 2014 Nóvigo designs tailor-made projects upon request from the customer, from consultancy to final product delivery. 33 A global network (MCN) of content production and content management via a Youtube channel, both for individuals and for brands.. Experts both on successful content and on the platform. CHANNELS REFERENCES: - National and international Vloggers - Webseries Great creators, communication groups, and renowned companies have already placed their trust in Viewin for their content management. - Documentaries Brands choose Viewin as a platform for their content distribution via special actions. - Cars - Publishing Groups - Fashion - Women - Technologies - Cooking We boost ideas, develop audiences and optimize content - Music publishers - Entertainment - Video games Corporate Information 2014 + 250 channels + 2,5 million subscribers 34 Promoting ideas Corporate Information 2014 I N T E R N AT I O N A L Connecting content 35 our presence in the global market We export the integration success model with contents as the main axis; from creation, production, and distribution to supply of services. We face up to the global market; we operate within a network. We have created a global growth-oriented network of content and service producers in Spanish- and Portuguesespeaking countries. We reproduce Secuoya's Spanish success model, further enhanced by the expertise of partners located in other countries. Partnership or "per project" agreements International alliances We team up with local audiovisual production companies that provide business, formats and positioning in target territories and that see an alliance as an opportunity to grow and become market leaders, by joining a great global group. We partner up with other independent groups that run operations in markets that are different from our own (North Europe, USA and Asia), and who are on the constant search for growth and consolidation. Corporate Information 2014 Method: 36 an international platform to improve companies' competitiveness Each partner production company develops the executive, commercial and production structure according to its own market needs, but keeps ongoing and fluid coordination with SECUOYA as the network’s central hub. We carry out analysis of trends, needs, formats and experiences gathered in the different territories in order to apply the results in each market Innohub Secuoya (R&D) generates new formats and designs on-demand contents for our partners We commercialize formats and contents at a local level, through each partner production company We produce and design contents for local consumption through different platforms Corporate Information 2014 We adapt existing formats to the specific characteristics of each market We commercialize globally through the Distribution Department and via our presence in other markets Service supply, production design and technical consultancy with a two-track approach 37 an international platform to improve companies' competitiveness Marketing and communication global strategy by taking into account local needs Holding periodic face-to-face committee meetings regarding contents and business issues Management and financial control Facilitating the export of contents Corporate Information 2014 Legal assistance. Establishing common legal criteria with regard to rights exploitation. Competing within the market against offers on the Web 38 Corporate Information 2014 www.gruposecuoya.es