May 2010
Transcripción
May 2010
Volume 2, Issue 5 May 2010 inside From My Desk Vicky Baxter, Executive Director [email protected] 714-547-6100 ext 200 Since my arrival last August, I have heard several business owners express their belief that 4th Street should be closed to traffic and take on a “pedestrian mall” atmosphere. I thought it would be good to lay that idea to rest this month with some recent findings. Sacramento will take a consideration to City Council this month on reopening K Street to traffic. Other cities that have reopened their streets include: South Bend, IN, who experienced a 20% increase in retail sales. Burlington, IA also documented a 60% decrease in ground-floor vacancies. Perhaps it’s not the magic bullet to transform the area by adding a pedestrian mall and instead we need to increase pedestrian traffic by listening to what consumers are telling us. “We want products and services that have broad appeal that will bring all demographics to downtown.” MEET JON GOTHOLD Board Director J on Gothold is a Partner and the Executive Creative Director of DGWB Advertising in Santa Ana. Jon was one of the original founders of the agency in 1988, and has helped guide its growth to become the largest independently owned Orange County based advertising agency. He and his Partners, Mike Weisman and Mandi Dossin, This summer Downtown Inc is thrilled to announce our active Intern program. purchased the old Santa Ana City Hall building Andrew Tovstein is our Retail Recruiter if you need information on properties in in 2000 and relocated their agency from Irvine the downtown. Kathryn Podsiadlo is volunteering her time to enhancement to Santa Ana later that year. He and his late projects to include the First Saturday Art Walk and a possible Farmers Market. wife, Janice Lowry, were extremely involved with the early days of the artist Joshua Lee is looking into a “Happy Hour Trolley” and ideas that promote our village, and Janice was one of the first artists to open a studio in the entertainment district. All of our interns can be messaged at 714-547-6100 ext. downtown. Jon is a founding member of the Grand Central Art Forum, 205 and they will return your call. From Westminster College in Salt Lake City, which is the advisory board for Cal State Fullerton’s Grand Central Art Berkeley and University of California Long Beach, we are honored they chose Downtown Inc because of their commitment to improving downtown Santa Ana. Center. In addition, he served on the Executive Board for Arts Orange County for seven years, and has been in an advisory role for the Orange If you would like to volunteer for events/promotions in the downtown, please County High School of the Arts, The Art Institute of Los Angeles/Orange give us a call. County, and Taller San Jose, a Santa Ana based educational facility for atDowntown Inc is pleased at the quick response from City Staff in regards to risk youth. In 2001, Jon was awarded the Exceptional Citizen’s Award by one of our restaurant expansions. Consuelo Arredondo is a proud restaurateur Mayor Miguel Pulido. in business for over 18 years. Jugos Acapulco located at 307 E First Street will double in size this summer and is appreciative of the efforts of Downtown Inc and the City of Santa Ana Economic Development staff to move this expansion forward. Please let us know of challenges you are facing in your business improvement projects. In 2002 he was the winner of the Ethics in America Award presented by the Paskey Foundation, and in 2003, he and DGWB were named Small Business of the Year by the Southland Economic Development Corporation. Jon firmly believes that Downtown Santa Ana can and should be the cultural Downtown Inc will be promoting downtown as World Cup Headquarters 2010 epicenter for all of Orange County, and looks forward to rolling up his FIFA World Cup South Africa with your logo or name of your restaurant and info. sleeves to do his part in help making it happen. The promotion will include all media and our new website. Call Ruth Valle to participate at 714-644-8371 Downtown Inc. Board of Directors Executive Officers Bob Stewart Ryan Chase Gil Marrero Wendy Bryan Irv Chase Directors Joe Duffy Elise Luckham Adolfo Lopez Jon Gothold Raul Yanez Michael Paxton Santa Ana Police Representative James Schnabl City Representative Cindy Nelson Merchant Representation Teresa Saldivar Resident Representative Brian Christenson Downtown Inc. Staff Executive Director: Vicky Baxter Business Manager: Liset Hernandez Outreach Manager: Ruth Valle Administrative Assistant: Phung Mai IT/Special Projects: Norm Interns: Andrew Tovstein Kathryn Podsiadlo Joshua Lee Page 2 From the City: Corinthian Enrolls Downtown Santa Ana for its Newest Campus Santa Ana, CA, -- One of the largest post-secondary education companies in North America is helping to breathe new life and vitality into downtown Santa Ana. Corinthian Colleges Inc., which is based in Santa Ana, plans to open its newest campus this summer in a 4-story, 40,000-square-foot building on 500 W. Santa Ana Blvd. The school will employ 100 and support an enrollment of nearly 1,000 students six days a week from 6 a.m. to 11 p.m. As many as 150 of those students are expected to be Santa Ana residents. On April 5, Santa Ana City Council gave final approval to the project, which was the result of a 2008 meeting between Corinthian officials and staff from the city’s Economic Development Division. “The city has consistently reached out to educational institutions to make Santa Ana their home.” said Mayor Miguel Pulido. City officials told college representatives that a campus could be very successful because of Santa Ana’s centralized location. “It’s a great location for Corinthian,” said Bob Caudill, Senior Vice President who handled the deal for Grubb & Ellis. The bus station is right across the street and the college will have very visible signage on a building that is bigger than it appears. “It’s a great opportunity for Santa Ana’s downtown district, our residents and Corinthian,” said Michele Martinez, Santa Ana councilperson. Designed originally as a medical building, the four-story facility has a lot of available parking. Corinthian Colleges Inc. offers its more than 105,000 students short-term diploma programs and associates, bachelors, and masters degrees through WyoTech and Herald and Everest colleges. The company operates 100 schools in 25 states and 17 schools in Canada. Primary programs include healthcare, criminal justice, business, information technology, transportation technology and maintenance, and construction trades. In addition, it offers online degree programs in business, accounting, criminal justice, paralegal and information technology. Corinthian was founded in 1995 and went public in 1999. It has 12,500 employees in North America, including 5,200 full-time and part-time faculty members. Ruth The 2009 Latino OC 100 honorees pose for a photo during the fourth annual Latino OC 100 reception at the Delhi Center in Santa Ana, Calif., on Tuesday, April 6, 2010. One hundred people who make a difference in Orange County's Latino communities were honored. Courtesy of The Orange County Register. 2009 LATINO OC 100 LIST Ruben Alvarez, President of Stay Connected OC has been the coordinator for the Latino OC 100 List. Downtown Inc is pleased that our own Ruth Valle was named one of the 2009 honorees. “It was an honor to be nominated and I’m still astounded as to the attention that I’ve received from family, friends and co-workers.” To see more pictures or learn more about this event, please look up Ruben Alvarez on Facebook or connect via e-mail at [email protected]. Page From page 1 Spanish Version below 3 CALENDAR Desde mi Escritorio Art Walk first Saturday of every Month Location: Artist Village May 1 7 pm - 10 pm Vicky Baxter, Director Ejecutivo [email protected] 714-547-6100 ext 200 May 5 (Cinco de Mayo Festival) LOCATION: District May 1 & 2 11 am - 10 pm Safety and Security Committee Meeting Second Tuesday of every Month LOCATION: 305 E. 4th St., Ste. 200 May 11 1 pm Mixer - Original Mikes LOCATION: Main & 1st Street May 12 6:30 pm Combined Event & Marketing Committee Meeting Second Thursday of every Month LOCATION: 305 E. 4th St., Ste. 200 May 13 8 am Restaurant Association Second Thursday of every Month LOCATION: Proof May 13 6:30 pm Board of Directors Meeting: Third Thursday of every Month LOCATION: 305 E. 4th St., Ste. 201 May 20 8 am Merchant Meeting (bi-monthly) Always on a Monday LOCATION: 305 E. 4th St., Ste. 200 May 24 6:30 pm A partir de mi comienzo en Santa Ana en agosto 2009, varios propietarios me han comentado que la Calle 4 se beneficiaría al cerrarse al tráfico vehicular para convertirse en una zona más amena a las personas que aquí compran. Pensé que sería bueno poner esa idea de reclinar este mes con algunos resultados recientes. Sacramento ha tenido una experiencia similar. Sacramento ha considerardo el consejo de la ciudad este mes, y la Ciudad de Sacramento les ha pedido que vuelvan a abrir la Calle K al paso de automóviles. Otras ciudades (South Bend, IN, Burlington, IA y otras) han notado un aumento de (20% en ventas y 60% de disminución en las vacantes de la planta baja) al volver a abrir calles que anteriormente se había cerrado. Tal vez no existe una bala mágica para transformar la zona mediante. “Queremos que los productos y servicios que tienen un gran atractivo que traerá todos los grupos demográficos al centro.” Este verano Downtown Inc se complace en anunciar su programa de internados: estudiantes a nivel universitario que prestan sus servicios a cambio de créditos académicos. Andrew Tovstein está trabajando por atraer más comercios al centro. Kathryn Podsiadlo coordina los proyectos de mejoramiento que incluyen “Artwalk” (el primero sábado de cada mes) y posiblemente un mercado de frutas y verduras al aire libre (farmers market). Joshua Lee está desarrollando ideas para promover los restaurantes y bares del distrito y también buscando una Tranvia. Nos sentimos honrados de los esfuerzos que ponen estos estudiantes para el mejoramiento del Centro de Santa Ana. Todos los internados pueden contactarse al llamar al 714-547-6100, extensión 205 dejando su recado. Si Usted puede servir de voluntario para los eventos que organizamos, por favor comuníquese con ellos. Les reportamos también la expansión de Jugos Acapulco (307 E. First St.), mismo que ha doblado su tamaño después de 18 años en su local actual, gracias a la participación y cooperación de Downtown Inc. y el Departamento de Desarrollo Económico de la Ciudad de Santa Ana. Si tiene Usted algún proyecto que podría mejorar su negocio y requiere nuestra ayuda, por favor háblenos al 714.547.6100. Atención Propietarios de Restaurantes: Downtown Santa Ana se está promoviendo como la Sede de la Copa Mundial 2010. Solo se necesita su logotipo o el nombre de su restaurant. Hable con Ruth Valle, 714-644-8371 para mayores informes sobre la participación en esta promoción. Don’t Miss an Arts Orange County Imagination Celebration Event on May 22nd from 11 – 2 pm @ Grand Central Art Center! Event Information: P.A.R.T.Y.! Public Art Recreated Through Youth A FREE event for families! At Grand Central Art Center, it's okay to draw and paint on walls! Kids of all ages get to work outdoors together on mural paintings with notable southern California muralists, vinyl window art, chalk pastel art, and theatre performance art. There will also be face-painting and snacks. For more information call 714-567-7233 or go to: www.grandcentralartcenter.com/Education_AfterSchool.php Welcome Newest Members: Atilano Salon & Gallery, The Orient Express, Kermes Strategies, Apoteca Moderna AKA Yerba Mex, Carretones Fiesta, Rancho De Menodza Restaurant Request a Merchant Association Application Call 714-644-8371 and speak with Ruth Valle. Applications will be sent via fax, e-mail or US Postal Mail. Next merchant meeting May 24 @ 6:30 pm Dinner will be served. ART WALK VENDORS CONTINUUM Vendors who want to operate on the 2nd Street Promenade at all upcoming Art Walks must obtain a permit from Downtown Incorporated due to City regulations that require a permit to operate on public property. Please contact Kathryn at Downtown Inc. ASAP to obtain a permit or ask questions. American Shield Security available in downtown 24 hours 7 days per week at 1-800-296-2777 For non-emergency issues CONTACT INFORMATION: [email protected] phone: 714-547-6100 ext. 206 J Page Entrepreneur Spotlight oseph Atilano is one artist in the Santora Arts building that can style your hair while introducing an oil canvas on his red walls. An “Ah-Hah” moment! 35 years of cutting hair and his entire life painting several magnificent art pieces, have led him back to his hometown. He left a few years back and was located in the Orange Circle but didn’t fill the “vibe” he feels in Santa Ana. He’s back home to stay with art that is bold, striking and captivating . As I started the interview, he sat in a Champaign colored wingback chair in his gallery. The setting is relaxed and reminiscent of the wine country estates. Proud of his heritage, he stated he was one of the first Latino artists to be part of the East Artist Village in 1998. His first business was a salon located on 17th St. Another move on 16th St. and Main St. placed him close to Patsy’s Clothes Closet in Santa Ana (the one with Vintage clothing). The owner Patsy saw his art work displayed on the salon walls and insisted he close shop and venture onto his artistic side. Her encouragement was all he needed. Joseph grew up in Santa Ana with family members that have also inherited talent in art and hair styling. This apple does not fall far from the tree, as his mother is the main Diva stylist in the family. When asked how he connects to his art his reply was, “The paintings come from everywhere”. Participating in his first Art Walk in 1999, he displayed 5 mannequins in various Cubism styles. Cubism was a 20th century avant-garde art movement, pioneered by Pablo Picasso. Joseph sold 4 of the mannequins and kept one and named her La Conquistadora. She is a stunning beauty on display in his gallery. Joseph carries a blank canvas board with him at all times as he simply can’t stop creating art pieces. Art expression is therapy to Joseph and like many artists; he enjoys watching prospective clients enjoy his work. Joseph’s journey through life has given him a humility that transports him from his past to appreciate his present. “We have a voice through art, says Joseph.” Be confident about the creation in your art. Atilano Salon & Gallery is on the Main Floor of the Santora Building entry way. Located at 207 N. Broadway, Unit# 100. Make your hair appointment now (714) 973-1718 or visit him. Art pieces are negotiable. www.atilanosalonandgallery.com 4 Phone: 714-547-6100 Fax: 714-547-6102 E-mail: [email protected] 305 E. 4th St., Suite 200 Santa Ana, CA 92701 Presorted Standard U.S Postage Paid Santa Ana, CA Permit No. 399
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