1 1. IDENTIFICATION DETAILS Title: Degree in Audiovisual
Transcripción
1 1. IDENTIFICATION DETAILS Title: Degree in Audiovisual
1. IDENTIFICATION DETAILS Title: Degree in Audiovisual Communication Faculty/School: Communication Sciences / Branch: Legal and Social Sciences Course subject: Computer-Aided Design Type: Obligatory / Face-to-face Credits ECTS: 3 Year / Semester: Year 3 - 6th semester Code: 1839 Subject Post-production Tools (Multimedia Design) Module: Applied Communication and Technology Tools Language: Spanish Total number of hours undertaken by 75 pupil: 2. DESCRIPTION OF THE COURSE The subject Computer-Aided Design aims at helping students to understand the process of creation through computer aided tools. Students will understand the creative process as a communicative fact, learning to detect, analyze and know about design from an ethical and aesthetical point of view. All this, without overlooking the basic techniques to develop a quality creative process. 3. SKILLS TO DEVELOP 3.1. General skills Students must know how to apply their knowledge to their jobs or vocations in a professional way. Students must also have those skills for the elaboration and defence of principles, and problem solving in their field of study. Students must be capable of transmitting information, ideas, problems, and solutions to a specialized and a nonspecialized audience. Students must prove knowledge of a study area based on general secondary education. Although its level relies on advanced textbooks, this study area also includes some aspects implying knowledge at the forefront of their field of study. Students must develop those necessary learning skills to continue postgraduate studies with a high degree of autonomy. 1 Students must have the capacity to gather and interpret relevant information (usually within their field of study) to deliver judgements including a reflection on relevant social, scientific, or ethical topics. To apply and master those technologies applied to the field of audiovisual and multimedia communication. To develop decision-making and problem-solving skills in the scope of students' intellectual or professional activity. To master the general processes and techniques for the direction, execution, production, program design, and audiovisual management that can be applied to audiovisual and multimedia productions, of medium complexity, applying the proper technical, artistic or informative procedures. 3.2. Specific skills To communicate, and create messages and programs with the specific language used in each audiovisual media (photography, radio, television, cinema, multimedia), and in the different digital formats through which communication and information are transmitted. To learn the theoretical-practical knowledge needed to create, plan, direct and develop audiovisual projects in their pre-production, production and post-production phases in different formats: cinema, radio, television, interactive or multimedia digital environments. 4. WORK TIME DISTRIBUTION CONTACT HOURS REMOTE STUDY HOURS 30 Hours 45 Hours 5. OBJECTIVES To train students in the handling of the necessary programs to create web design content. To gain the skills needed to develop complete web projects. To consolidate the ability of narrative communication and expression through web design. To implement intellectual tools, conduct research, develop teamwork and present results. 6. INDEX OF SUBJECTS Unit 1. Html language Unit 2. Dreamweaver Unit 3. Illustrator Unit 4. Flash Unit 5. Fireworks 7. METHODOLOGY/LEARNING ACTIVITIES Theoretical sessions will be combined with practical work at the lab where basic skills will be developed for the design of complete web projects. 8. EVALUATION SYSTEM Creative participation and active class or online attendance (10%) Continuous evaluation of each one of the activities proposed (15%) Individual final assignment (35%) Final exam including practical questions (40%) 2 9. BIBLIOGRAPHY LYNCH, Patrick J. & HORTON, Sarah. 2004, Manual de Estilo Web - Principios de diseño básico para la creación de sitios web. Barcelona: Gustavo Gili KRUG, Steve. 2006, No me hagas pensar - Una aproximación a la usabilidad en la web. Prentice-Hall. NIEDERST, Jennifer. 2006, Diseño Web.Guía de referencia. Anaya Multimedia – O'Reilly SCOTT, Bill & NEIL, Theresa. 2009. Designing Web Interfaces - Principles and Patterns for Rich Interactions. O'Reilly Fernández-Coca, Antonio. Producción y Diseño Gráfico para la World Wide Web, Paidós, Barcelona, 1998. Nielsen, Jakob, Usabilidad. Diseño de sitios Web, Prentice Hall, Madrid, 2000. Nielsen, Jakob, Usabilidad de páginas de inicio: análisis de 50 sitios web, Pearson Educación, Madrid 2002. Orihuela, José Luis y Santos, María Luisa, "Guía para el Diseño y Evaluación de Proyectos de Comunicación Digital", Bel, José Ignacio (coord.), Comunicar para crear valor. La dirección de comunicación en las organizaciones, Eunsa, Pamplona, 2004 Pardo, Miguel. "Creación y diseño Web". Ed. Anaya Multimedia, 2005 Introducción al Diseño Digital. Concepción y Desarrollo de Proyectos de Comunicación Interactiva Anaya Multimedia, Madrid, 2000. FERNÁNDEZ-COCA, Antonio. Producción y diseño gráfico para WWW. Barcelona, Paidós, 1998. ÁLVAREZ GARCÍA, A. (1997): HTML: creación de páginas web. Madrid, Anaya García Moliner, Oscar Miguel. Creación de páginas Web con HTML. Thomson Paraninfo,S.A. 2001 LYNCH, P. J., y HORTON, S., Principios de diseño básicos para la creación de sitios web, México: Gustavo Gili S.A., 2000. PRING, R., www.tipografía: 300 diseños tipográficos para sitios web, Barcelona: Gustavo Gili, 2000. 3