Privacy Policy Statement

Privacy Policy Statement
Last revised: July, 2015
The Clorox Company (collectively, “we,” “us,” “our”) provide this Privacy Policy Statement
(“Privacy Statement”) to inform you of our practices regarding the collection, use and disclosure
of information that you provide to us or that we collect from you through our websites and other
online or mobile services, applications or advertisements that link to this Privacy Statement
(collectively hereinafter, our “Properties”).
Before using our Properties or providing information to us, please carefully review this Privacy
Statement. By using one of our Properties, including registering for an account or accessing one
of our Properties, you agree that we may collect and use your information in accordance with this
Privacy Statement, as revised from time to time.
What’s Contained in this Privacy Statement
Highlights of Our Practices
What Information We Collect
Personal Information
Device Information
Aggregate and Statistical Information
How We Use the Information We Collect
Information Sharing and Disclosure
Your California Privacy Rights
Interest Based Advertising
Accessing and Updating Your Information
Opting Out of Communications
Security
Websites Not Covered by this Statement
Children Under the Age of 13
Cross-Border Data Transfers
Contacting Us
Changes to this Privacy Statement
Highlights of Our Practices
This section is intended to provide you with a basic overview of the privacy practices described in
this Privacy Statement. For complete details on our practices, please read this entire Privacy
Statement.
Information We Collect:
We collect information about you from a variety of sources, including:
 Information you provide to us directly, such as when you fill out a registration or contact
form;
 Information automatically collected when you visit or use our Properties, such as
information on how you were referred to our site and what you do on our site; and
 Information from third parties, such as our vendors, advertising networks and business
partners as well as social networks in which you participate.
Read more about what information we collect
How We Use Your Information:

We use the information we collect to fulfill your requests, conduct transactions with you,
communicate with you about our products and other matters, manage our Properties, and
conduct research and analysis.

We and other parties may display behaviorally targeted advertising to you across the
Internet based on your use of our Properties.

We do not sell or rent your personal information to third party marketers.

We may combine all the information we collect about you.
Read more about how we use your information
How We Share Your Information:
We may share your information:
 With our third party service providers that assist or support our business operations, such
as fulfillment, research, marketing and technology;
 With our affiliates, retailers and third party business partners for research, analysis and
other purposes, but not for their direct marketing purposes;
 With other parties in an aggregated form that cannot identify you;
 If all or part of our business is sold to another company;
 To protect and defend our or other parties’ rights, safety and property; and
 When required by law and/or government authorities.
Read more about how we share your information
Your Choices:

If you have opted in to receive communications from us, we may send you emails, text
messages or other communications containing newsletters, special offers and other
information.

You can stop receiving promotional messages by following the instructions contained in
such communication, or if applicable, by logging into the communication preference center
on the website associated with your account.

We may participate in interest-based advertising initiatives that result in advertisements
targeted to you based on your online behavior..
Read more about updating your information and opting out of communications
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What Information We Collect
We aim to provide you information about how your personal information will be used at specific
data collection points throughout our websites. The types of information we may collect about you
include:

Personal information:
o
We may collect personal information through your use of the Properties, such as when
you register for our Properties, subscribe to receive our communications, update your
account information, enter contests or sweepstakes, respond to surveys, rate or review
products, make purchases, contact us with questions or comments, apply for a job,
connect with us through social networks, submit user generated content or participate in
our online forums, promotions and social media platforms. Providing your personal
information to us is voluntary, however, if you do not provide some or all of the
information we request, we may not be able to provide you with certain products,
services, or information.
o
This personal information can include data attributes like your full name, username,
password, email address, telephone number, physical or billing mail addresses, date of
birth and other information you may provide to us, as well as credit card numbers or, in
some limited cases national ID numbers. It may also include other personally identifiable
information we have collected from you, such as your attitudes and opinions about and
usage of our products, demographics, interests, household or lifestyle information, job
description, satisfaction with our website and newsletters, your purchasing behavior or
history and your browsing, downloading and other internet activity. Additionally, it may
include a resume or curriculum vitae or other information you submitted in connection
with a job application or inquiry. If you have contacted us on behalf of a business or other
entity, we may also collect your work contact information and details about your business
or entity that you provide to us.
o

In some instances, we may combine your information with other information about you,
such as combining your name with your geographic location or your browsing or
purchasing history. We also may combine personal information with information we
receive about you from outside sources. For example, we may obtain commercially
available demographic information about you from third parties, receive device
information from mobile applications or advertisements, match your profile with
information about you provided by retailers or data brokers, or purchase e-mail or similar
lists from third parties for advertising and marketing purposes.
Device information we collect through our Properties:
o
Server log files: An Internet Protocol (IP) address is a number that is automatically
assigned to the computer that you are using by your Internet Service Provider and is
identified and logged automatically in our server log files whenever you visit one of our
Properties, along with the time of the visit and the page(s) that were visited. We use IP
addresses for purposes such as routing visitors to the appropriate website for the visitor’s
country, calculating usage levels, helping diagnose server problems, and administering
our Properties. If you accessed one of our Properties using a mobile device like a
smartphone, we may also collect your phone’s unique device ID and other similar mobile
device data.
o
Cookies and similar technologies: A “Cookie” is a small text file containing a random and
unique alphanumeric identifier that our Properties may transfer to your computer's hard
drive through your web browser that enables our systems to recognize your browser. We
employ technologies like Cookies, web beacons, clear GIF, pixel or Internet tag
technologies to uniquely identify your account, or the IP address associated with your
Internet device. We also permit third parties to gather information on our websites,
including for advertising purposes, through these technologies, as described below.
Cookies and the other technologies mentioned above provide information related to the
ways consumers interact with our advertising or our Properties, like browser type,
browsing behaviors, user web requests, pages and content viewed, the number of new
visits or log-ins, search engine referral, affiliate referrals, traffic driven by banner ads or
other promotions, which items are placed in shopping carts and which are abandoned,
conversions and what purchases were made and zip codes. These technologies can
contain or store personal and other information (such as if you have previously registered
on our Properties or consented to the retention of certain personal information) and allow
web browser servers to recognize return visits to our Properties and improve web
browsing navigation or the quality and delivery of certain features or customized content
through our Properties. Some Cookies (known as “persistent cookies”) will remain on
your computer or Internet device until you delete them, while others (known as “session
cookies”) are automatically erased when you exit your Internet browser. You can set your
computer or Internet device to accept or reject most Cookies, or to notify you in most
situations that a Cookie is offered so that you can decide whether to accept it. Some of
our Properties also offer a “cookie consent” tool that allows you to block Cookies.
However, if you block Cookies, certain features on our Sites may not function.
Additionally, even if you block or delete Cookies, not all tracking will necessarily stop.

o
Flash LSOs: We and our third-party service providers may use Flash Local Storage
Objects (“Flash LSOs”) in certain situations, including to recognize you and remember
your preferences or other details about your visit. Flash LSOs are different from browser
Cookies because of the amount and type of data stored. In addition, you generally cannot
control, delete or disable the acceptance of Flash LSOs from your browser. For more
information on Flash LSOs, and to learn how to control them, click on the support page
for your Flash player and choose Global Storage Settings Panel and follow the
instructions. To see the Flash LSOs on your computer now, go to your Flash player’s
Website Storage Settings Panel and follow the instructions to review and, if you choose,
to delete any specific Flash LSO.
o
Third-party applications and APIs: We also offer and deliver services, content or
interactive features through and/or using third party application programming interfaces
(API), gadgets, extensions that are hosted on our Properties or through other third party
websites, or social networking platforms. When you participate in these services, and
subject to your consent where required by applicable law, products, applications, or
otherwise connect with, or “accept” or “allow” third party applications, networks, platforms
or services through our Properties and/or one of our services or products, you are
authorizing those third parties to receive your information and additionally to potentially
share any or all of your information with us, based on your privacy or other settings on
the particular third party network or platform. Any personal or other information we
receive by these means will be treated and/or processed according to this Privacy
Statement.
o
Location data: Some of our Properties may allow you to submit information about your
general location, such as your zip code or address, in order to locate stores that sell our
products or provide other location-related services. With your consent, some of our
Properties also may capture and record certain precise geo-location or global positioning
data from your device in order to provide location-related functionality. We may link such
location data to other information that you provide to us or that may be accessed in
connection with your use of our Properties. If we combine any location information with
personal information, we will treat the combined information as personal information as
long as it is combined.
Aggregate and statistical information we collect through our Properties:
o
De-identified information: We may conduct surveys and otherwise collect information
that does not uniquely identify any individual. This might include demographic information
like age and income range, gender, education, household size and marital status, as well
as information from which identifying particulars have been removed. If this information
does not personally identify you, we may collect, use and disclose such information for
any purpose, such as research to improve our products or advertising.
o
Website analytics: We may work with third-party service providers who use the
technologies described in this Privacy Statement above to conduct website analytics to
help us track and understand how visitors use our Properties.
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How We Use the Information We Collect
We may use the information we collect about you for purposes such as to:
o complete transactions you have requested or fulfill orders you have placed;
o respond to or follow-up on your comments, reviews, inquiries and other requests;
o
o
o
o
o
o
o
o
o
deliver targeted advertising, communications, product solutions or content, as well as
services you have requested;
conduct research and analysis related to our business, products or Properties;
improve our products, services or Properties and tailor them to your usage or
preferences;
communicate with you about contests, sweepstakes, loyalty or rewards programs,
coupons, rebates, promotions or other matters which you have entered or joined or for
which you have requested information;
implement social networking features you have activated;
publish your reviews, comments, photos, videos and other content you have posted to
one of our interactive or user-generated features;
communicate with you about your account or your use of our Properties;
enforce the terms of use of our Properties or otherwise manage our business; and
if you have opted-in to receive news, special offers or other information from us or one of
our brands by email or text message, send you promotional messages we think will be of
interest to you. If you no longer want to receive these direct marketing communications,
you may opt-out of such communications by the methods describe in the “Opting Out of
Communications” section below.
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Information Sharing and Disclosure
We do not sell or rent your personal information to third parties. From time to time, we may share
your personal information with our affiliates, retail partners and other third party business partners
(and their service providers), such as in the following circumstances:
o to conduct research and/or analysis regarding products, consumers and other matters;
o to allow us to better understand your interests, activities, demographics and profile;
o to prevent such parties from sending promotional messages on our behalf to people who
have asked us to not send such messages; or
o if you have opted-in to receive promotional communications from us, send a tailored
promotional communications to you jointly offering a product or service.
We will require these parties to maintain the confidentiality of your personal information, and will
not authorize them to use the personal information we provide for their direct marketing purposes,
unless we have explicitly given you the option to opt-in to such disclosure and use. Some of these
parties are located in countries that do not provide an equivalent level of protection as your home
country. We have taken appropriate measures to allow and secure the transfer of your personal
information to these recipients for the purposes described above and in order to comply with local
data privacy laws, including by entering into data transfer agreements based on the Model
Contractual Clauses of the European Commission.
We rely on third party service providers to perform a variety of services on our behalf, and we
may disclose your personal information to such service providers, such as fulfillment services,
sweepstakes and contest administrators, loyalty and rebate program operators, technical support
providers, customer service providers, delivery services, e-commerce providers, credit card
processers and research and analytics providers. However, we do not authorize these third
parties’ to use your data for purposes other than for which it has been provided, and do not
authorize these third parties to disclose that information to unauthorized parties or use that
information for their direct marketing purposes. . To find out more information about our policies
and practices with respect to service providers outside of your country of residence, please
contact us using the methods listed below under “Contacting Us.”
Additionally, we will use and disclose personally identifiable information we believe to be
necessary or appropriate: (a) under applicable law, including laws outside your country of
residence; (b) to comply with legal process; (c) to respond to requests from public and
government authorities including public and government authorities outside your country of
residence; (d) to enforce our terms and conditions; (e) to protect our operations or those of any of
our affiliates; (f) to protect our rights, privacy, safety or property, and/or that of our affiliates, you
or others; and (g) to allow us to pursue available remedies or limit the damages that we may
sustain. In addition, we may transfer personal information and other information to a third party in
the event of any reorganization, merger, sale, joint venture, assignment, transfer or other
disposition of all or any portion of our business, brands, affiliates, subsidiaries or other assets.
We may offer community features and public interactive forums through our Properties, like
discussion boards, product reviews, chat rooms, forums, wikis, social networking platforms and
blogs. When you participate in such offerings, your username and other personal information you
choose to provide or communicate in these public spaces may be seen by others, and you should
exercise caution when disclosing such information and realize that information you post could
remain viewable in cached or archived webpages or copied and stored by other users even after
you remove it. We cannot control the actions of other users of our Properties, and we are not
responsible for the results of your postings. Furthermore, when you participate in these interactive
features, you may be agreeing to terms of use that, among other things, allow us to use your
name and other information in our marketing and advertising.
We may share aggregated, statistical or anonymous information that does not identify you with
third parties. For example, we may disclose the number of visitors to our websites, the number of
people who have downloaded a particular coupon or the number of people from a certain state
who purchased a product from one of our e-commerce websites.
We occasionally partner with other companies to run joint promotions or offer you separate third
party promotions. When you provide information for these promotions, please note whether you
are providing your information directly to that party to use for their own marketing purposes. In
such instances, their use of your information will be governed by such party’s own privacy policy.
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Interest-based Advertising
We may place or recognize a unique Cookie on your browser when you visit our Properties for
purposes of serving you targeted advertising (also referred to as “online behavioral advertising”).
We also allow third-party companies to place their own Cookies on your browser when you visit
our Properties, so that they can collect personally identifiable information about your online
activities over time and across different sites and serve customized advertisements to you as you
browse the Internet. While some browsers have a “do not track” feature that lets you tell websites
that you do not want to have your online activities tracked, these features are not yet uniform and
our Properties are not currently set up to respond to these signals.
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Storage of Personal Information
We will retain personal information for the period necessary to fulfill the purposes outlined in this
Privacy Statement and as otherwise needed to comply with applicable law and internal company
policies. We use secure methods to destroy personal information when it is no longer needed,
including the use of reasonable technical and physical security measures to avoid unauthorized
access to or use of the personal information after it is disposed.
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Accessing and Updating Your Personal Information
If you have created an online account on one of our websites and would like to update the
personal information you have provided to us, you can access your account on the applicable
website to view and make changes or corrections to your personal information. You may also
contact us using the methods described below under “Contacting Us” to request access to your
personal information, to be informed of personal information that we hold about you, to have
inaccurate personal information updated, corrected or removed and to object to the processing of
your personal information as described in this Privacy Statement for legitimate purposes, except
where the data processing is implemented in compliance with mandatory provisions of the
applicable law. We will try to comply with your request as soon as reasonably practicable and in
any case in compliance with applicable regulations.
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Opting Out of Communications
If you no longer want to receive marketing-related emails from one of our brands on a goingforward basis, you may opt-out of receiving marketing-related emails by clicking the
"unsubscribe" link at the bottom of any email newsletter you receive from that brand, or, if you
created an online account when you registered to receive our emails, you may log-in to your
account on the applicable brand’s website and make changes to your communication preferences.
If you no longer want to receive promotional text messages from one of our brands, please follow
the cancellation instructions contained in the last text message sent by that brand. If you are
having difficulty unsubscribing from our marketing communications using the above methods,
please contact us directly using the methods listed below under “Contacting Us.”
Please allow reasonable time for us to process your request. However, please note that even if
you opt-out from receiving marketing communications, we may need to send you service-related
communications and may need to keep information we have collected about you for recordkeeping, research and other purposes. Also, please note that if you participated in a promotion
that involved a third party, and, as part of that promotion, you agreed to receive future marketing
communications directly from that party, you will need to contact that party to opt-out of such
communications. This process may be outlined in that party’s privacy policy.
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Security
We use commercially reasonable organizational, technical and administrative means intended to
protect stored and transmitted information from loss, misuse and unauthorized access or
disclosure, and we encrypt credit card numbers from e-commerce transactions conducted on our
Properties using secure socket layer (SSL) technology. However, no method of Internet
transmission or electronic storage is 100% secure or error-free, so we unfortunately cannot
guarantee absolute security. If you have reason to believe that your interaction with us is no
longer secure (for example, if you feel that the security of any account you might have with us has
been compromised), please contact us immediately.
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Websites Not Covered by this Privacy Statement
Our Properties may contain links or references to other websites or services that are managed by
third parties or that are managed by us but contain a different privacy statement. This Privacy
Statement governs only information that we collect through our Properties that link to this Privacy
Statement, and not to websites, services or applications that do not link to this Privacy Statement
or that are maintained and controlled by other companies or organizations, including third party
websites linked to from our Properties, as well as communications from third parties that
reference our company or products.
For example, some of our Properties may offer you the ability to make purchases using thirdparty e-commerce providers or payment services. In those instances, you will be directed to a
webpage that is hosted by the third party (or its service providers) and not by us. Unless
otherwise stated, any personal information that you provide through that third party webpage will
be collected by that party and not by us, and will be subject to that party’s privacy policy, rather
than this Privacy Statement. In such a situation, we will have no control over, and shall not be
responsible for, that party’s use of the information you provide to them.
Please note that many of the websites we operate outside of your home country are governed by
separate privacy policies linked to from those websites. This Privacy Statement also does not
cover the “offline” collection of information by us from you unless you have been notified that this
Privacy Statement applies at the time of collection.
The collection and use of your information by and through third party websites, applications or
other means will be governed by the privacy policies applicable to those third parties and
mediums. The inclusion of a link or reference on the Properties does not imply endorsement of
the linked site by us or by our affiliates. Websites may contain our name, logos, products or other
branding even though they are actually operated by third parties that may or may not have a
relationship with us. Therefore, we encourage you to read the privacy statement of every service,
application, or website you visit or interact with.
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Children Under the Age of 13
Our Properties are not intended for children under the age of 13 and we do not knowingly collect
personal information from children under age 13. Children under the age of 13 should not use our
Properties and should not provide their personal information to us. If you are younger than age
18, you may use our website only with the permission and involvement of your parents or
guardian.
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Cross-Border Data Transfers
Because we operate globally, your personal information may be stored and processed in any
country where we have facilities or in which we engage service providers. By using our
Properties, you consent to the transfer of information to countries outside your country of
residence, including the United States, which may have different data protection rules than in
your country. Where required, Clorox has implemented appropriate safeguards for the transfer of
such personal information, including by entering into data transfer agreements based on the
Model Contractual Clauses of the European Commission, if applicable.
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Contacting Us
Please direct any inquiries related to this Privacy Statement or personal information we have
collected about you to our Privacy Team by completing this online form. If you have any
questions or comments about our company or our products or have other customer service
needs, please click here for information on contacting our consumer service representatives.
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Changes to this Privacy Statement
We will update this Privacy Statement from time to time to reflect changes to our practices,
technology, legal requirements and other factors. Please check the “Last Revised” legend at the
top of this page to see when this Privacy Statement was last revised. When changes are made to
this Privacy Statement they will become immediately effective when published in a revised
Privacy Statement posted on this page unless otherwise noted. Your use of the Properties
following these changes indicates your consent to the practices described in the revised Privacy
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