Pure Indulgence. Extraordinary Results.

Transcripción

Pure Indulgence. Extraordinary Results.
Pure Indulgence.
Extraordinary Results.
DRAFT
formulated and patented by
Shiseido Laboratories
prestige
hair care collection
compact & complete
group of products
senscience® is…
• The state-of-the-art luxury hair care collection with advanced technology
(Senscience Vitalock-6 Complex™)
• Formulated and patented by Shiseido Laboratories (over 140 years of experience)
with an industry unique focus on hair conditioning treatment products
• Offering premium quality for professionals in salons and consumers at home
• An international brand with strong markets worldwide
• The perfect combination of east meets west; a Japanese heritage that offers an
ultimate beauty experience
Montreal
São Paulo
Sydney
Barcelona
MILAN
London
moscow
Hong Kong
TEL AVIV
technology
The Senscience Collection is enhanced with the
Vitalock-6 Complex, an exclusive blend of:
• lipids { for reconstruction}
• proteins { for repair }
• minerals{ for strengthening}
• natural sugars { for moisture balance}
• vitamins { for replenishment}
• antioxidants { for protection}
It fills the voids in the hair shaft to protect and strengthen.
Feel and see the difference after just one use.
Benefits
hair cuticle (microscopic view)
repairs damaged hair
strong, shiny, conditioned hair
color safe
prevents breakage & split ends
no build-up
BEFORE Vitalock-6
AFTER Vitalock-6
meet our heros
undo the damage
show true color
Senscience Cuticle Porosity Reconstructive Treatment, or C.P.R., is a two-step, in-salon
Sulfate-free True Hue Shampoo and Conditioner work in synergy
restorative treatment for very dry or severely damaged hair. It repairs cuticle porosity
with True Hue Color Protecting Treatment to repair and protect hair’s
deficiencies by replenishing vital nutrients and fortifies, moisturizes and smoothes the hair.
inner structure while sealing in haircolor.
Step 1: Porosity Equalizer
A unique hair moisturizing treatment that is
absorbed to increase the elasticity, strength
and flexibility from the inside out.
Step 2: Cuticle Repair
A substitute for cuticles that have been
damaged or removed. It also seals in the
This optimized at-home system:
• Protects against color fadage due to
shampooing and environmental
aggressors
• Preserves color vibrancy
• Increases hair’s shine
• Strengthens hair to make it more
resistant to breakage
moisture from Step 1 and forms a protective
layer on the hair’s surface.
Thermal Radiance
Using a flat iron in conjunction with the
C.P.R. treatment increases the reparative
performance. The technique provides
superior conditioning and further seals the
cuticle, ultimately protecting the hair from
breakage.
Hair is even stronger, healthier, more beautiful.
Hair is left looking fresh and brilliantly shiny.
senscience liquid luxury™ collection
complementary collection of treatments, shampoos & conditioners and styling & finishing
products designed to make up the ultimate hair care experience.
treatments
Exclusive formulas to repair & revitalize
inner restore
{ deep moisturizing conditioner }
• Exclusive conditioning treatment replenishes and restores
natural protein to dry hair, restoring the cuticle
• Provides maximum moisture leaving the hair restored,
revitalized, soft, silky, healthy and brilliant
c.p.r.
{cuticle porosity reconstructive treatment}
• An intensive, two-step, in-salon treatment that repairs cuticle
porosity deficiencies by replenishing vital nutrients depleted
from severely damaged hair
• Fortifies, moisturizes and protects the hair
moisture lock
{ leave-in smoothing treatment }
• This heat protector smooths hair, improves manageability and
increases shine without weighing hair down
• Restores and maintains hair’s ideal moisture balance,
and makes it 7.5 times more resistant
renew advanced
{shine serum}
• Lightweight, shine-enhancing serum nurtures and
protects hair
• Repairs splits ends and tames frizz while increasing the
longevity of shine
inner restore intensif
{deep repairing masque}
• Smoothes and repairs damaged hair cuticles, leaving hair
shiny, hydrated and nourished
• Enriched with an exclusive blend of silicone emulsions to
replenish moisture
true hue
{color protecting treatment}
• Each treatment bead seals in haircolor to keep it
from fading
• Protects and repairs the inner structure of the hair
shampoos & conditioners
for superior results regardless of hair type and condition
balance shampoo & conditioner
{for normal hair}
• Cleanses hair while maintaining natural moisture balance
• Provides improved elasticity, luster and suppleness while
increasing manageability
true hue shampoo & conditioner
{for color treated hair}
• Repair and protect hair’s inner structure while sealing in
haircolor
• As a system with True Hue color protecting treatment:
-preserves color vibrancy
-makes it more resistant to breakage
smooth shampoo & conditioner
{for unmanageable hair}
• Forms a smoothing and protective layer on the hair
surface, providing shine and sleekness
• Replenishes and nurtures dried-out hair, restoring its
healthy, silkyand smoothtexture
specialty shampoo {for oily scalp}
• Deeply cleanses excessive scalp sebum, replenishes lost
proteins and lipids and protects and moisturizes the hair
• Effectively removes oily residue from the hair and scalp
silk moisture shampoo & conditioner
{for dry hair}
• A thick, luxurious lather gently cleanses the hair while
replenishing lost proteins
• Unique conditioning properties revitalize and rejuvenate
dry, damaged, lifeless hair while maintaining body
true hue violet
{ for gray, white and pale blonde hair }
• Neutralizes the brassy and yellow tones that can dull the
vibrancy and coolness ofgray, white and pale blonde hair
• Nourishes and protects hair against environmental stress,
reducing styling breakage and increases shine by more
than 27%
volume shampoo & conditioner
{for fine/limp hair}
• Gently cleanses and fortifies fine, limp hair
• Revitalizes hair without weighing it down, leaving it full of
body and volume
purify shampoo
{ for deep cleansing}
• Effectively removes styling buildup and excess minerals
• Adds nourishment, shine and moisture and optimizes color,
chemical and conditioning results
styling & finishing
set your style in motion
revive
{ silk styling crème }
• Lightweight, non-greasy, rich styling crème
that softens coarse, unmanageable hair
• Light hold that provides humidity control
while controlling static and flyaways
volume boost intensif
{ volumizing foam }
• Provides long-lasting body, volume, and
humidity protection to all hair types and
textures, particularly fine, limp hair
volume boost
{ styling foam }
• Medium hold conditioning mousse that provides moldable
sculpting contol and styling support to build volume
and body
• Alcohol-free, liquid-to-foam formula helps
control manageability, brittleness,
elasticity and gloss
perfect Smooth
{ blow-dry hair balm }
• Smooths, nourishes and softens frizzy,
coarse and dry hair without leaving it sticky
or weighed down
• Significantly strengthens hair from heat
styling, reducing daily breakage
thermal design
{ styling spray }
• Versatile styling spray that protects from heat
damage and smoothes hair’s outer layer
during heat styling
• Quick drying formula provides moderate hold
with long lasting support and superior
manageability
silk finish
{ firm hold spray }
• Firm holding, quick drying aerosol finishing spray that
controls style all day long with maximum hold
• Provides a smooth and silky finish with high luster that locks
in style
curl activate
( energizing crème )
• Transforms hair into manageable,
frizzfree,
moisture-rich waves
• Delivers superior, long-lasting, humidity
resistant curl definition, separation and
memory
designer
{ flexible shaping spray }
• Versatile styling spray that protects from heat damage and
smoothes hair’s outer layer during heat styling
• Quick drying formula provides moderate hold with long
lasting support
styling & finishing
prestige products and more
Exclusive luxurious in-salon treatments that repair & revitalize
Senscience offers clever combinations to expand personalized salon services and increase turn-over Take salons to the next level
with exclusive massage techniques and luxurious in -salon treatments menus
in-salon treatment
Intensive conditioning
desired result
Looks and feels exceptionally
hydrated, shiny and nourished
moisturizing mist
{ silk moisturizing mist }
• detangles and conditions the hair
• improves combability, manageability and static control
• protects from sun damage
• restores hair’s stylability, texture and brilliance
Reconstructive
Fortified, moisturized and
protected hair
Healthy, conditioned hair that
Summer care
is protected from harmful UV
rays and color fading
brilliant defense
{ protecting shine spray }
• increases shine and is water resistant
• protects from suns damaging UV rays, environmental
damage and color fadage
• provides conditioning benefits
• eliminates frizz and static
Healthy, protected color-treated
Color prolonging
hair that resists fading
smart
by compact but complete product range
professional
formulated and patented by Shiseido Laboratories
powerful
strong products that work
meet Senscience
PROformance
• Contemporary, up-market and high quality range with strong specialty shampoos and
styling products
• Enabling creative easy styles to suit the lifestyle of male clientele and women with
trendy short hair cuts
• Formulated and patented by Shiseido Laboratories (a world leader incosmetics for
over 140 years)
• Offering premium quality for professionals in salons and consumers at home
Go ahead..
demand performance.
expect results.
Item
Description
Hair Type
Finish
Holdlevel
STYLERS
CONSTRUCT
molding paste
Creates pliable texture and definition Medium to thick
with a medium hold and matte finish hair
Matte
3
SHAPE
hard wax
A wax that adds texture and definition and provides a strong, pliable
hold with low shine
Low
shine
3
feel the
Power
Promote healthy, fuller hair and provide
All
strength, vitality and nourishment instantly.
Due to breakthrough hair care complex
Vitalock-6™ and VitaPROx™ Energy Com-
REFORM
styling crème
POLISH
pomade
Mold and sculpt hair into any style.
Helps thicken hair, adding texture,
fullness, and body to thin or limp
hair
Thin or limp hair
Modern-day styler provides the
brilliant, flexible hold of a gel in a
unique, workable formula.
All
Semi
matte
3
plex:
• Style is locked in place while hair is
protected against environmental
damage
High
shine
3
• Condition of hair is dramatically
improved with the essential nutrients
and vitamins that hair craves
DESIGN
styling gel
Medium to firm hold gel that adds
moisture and shine to hair while
it styles without flaking or leaving
build-up or oily residue
All
ENERGY
Daily Revitalizing
Shampoo
Gentle 2-in-1 daily cleanser for hair
and body. Promotes a healthy scalp
and revitalized hair
Normal to oily
scalp
SOOTHE
Anti-dandruff
Shampoo
Shampoo that is extremely effective in controlling dandruff flakes.
Leaves hair and scalp cleansed and
refreshed
Dry hair and scalp
BOOST
Thickening
Shampoo
Shampoo for thicker looking and
feeling hair. Creates an optimal environment for healthy hair growth by
thoroughly cleansing and exfoliating
the scalp and hair
Fine hair
ACTIF MIST
Nourishing
Spray
A lightweight leave-in, spray-on conditioner and body moisturizer that
protects the hair from dryness and
harmful environmental elements.
Hydrates the skin and detangles
hair for easier brushing
All
Shine
4
• Scalp is nourished with exclusive
combinations of Omega 9, magnesium,
copper, zinc and iron that promote
healthy hair growth and condition
CARE
inspiration
Martin Hillier
Every year, Senscience releases a collection of fashionable, sophisticated hair designs that are later taught to stylists at the Artistic
Award-winning British hairstylist Martin Hillier is renowned in the international hairdress-
Institute in the United States, the Netherlands or at regional workshops. Each of these stunning looks is timeless and versatile, and can
ing arena for his skills, creativity, passion and leadership. As the artistic force behind the
later be adapted for individual clients to ensure they walk out of the salon satisfied and confident. Senscience inspiration collections
looks of Senscience, he inspires and mentors stylists around the world. He is also the
provide stylists an event greater array of styles to play with and perfect.
co-owner of The Lounge Hair Studio in Vancouver, a fashionable salon that caters to the
international artistic director
crème de la crème of Canada.
Lance Blanchette
Senscience PROformance international artistic director
Keeping abreast of the latest developments both technically and artistically in the world
of hairdressing, Lance manages to accommodate a full clientele in between his worldwide educational travel. He is sharing his artistic ability and passion for his craft also as
a regular guest on local and international television and as a lead hairstylist for Fashion
Week in Australia.
Artistic Institute
Two state-of-the-art education centers where workshops, seminars and trainings take
place to help beauty professionals develop the skills and vision necessary for outstanding and innovative hair artistry. The Artistic Institutes can be found in Darien (USA) and
Helmond (The Netherlands).
senscience.com • proformancehaircare.com
Senscience, Grasbeemd 4, 5705 DG Helmond, The Netherlands Makeup SHISEIDO HAIR Martin Hillier PHOTO Hama Sanders YS1329-EN

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